Solomiya Stotsko
@solomiyastotsko
I build full-funnel paid social strategies that turn experimentation and budget ownership into measurable growth.
What I'm looking for
I've led full-funnel paid social strategy for enterprise brands including The Home Depot Canada and Estée Lauder Companies, directing six-to-seven-figure budgets across Meta, TikTok, Pinterest, Reddit, Snapchat, and LinkedIn.
At The Home Depot Canada, I built high-velocity experimentation frameworks across creative, audiences, and placements, established ROAS, CPA, and incrementality guardrails, and aligned PR, creative, merchandising, engineering, and data science teams around performance. I was also selected by Meta and TikTok to pilot emerging ad features ahead of general release.
I've grown engagement by 94% at Alterna Savings, increased organic reach by 70% at Kantor Currency Exchange, and mentor teams to turn complex campaign data into clear, executive-ready recommendations.
Experience
Work history, roles, and key accomplishments
Supervisor, Social Media
Monks
Feb 2026 - Jun 2026 (4 months)
Lead and mentor a team of media strategists, establishing internal processes and best practices adopted across the agency's paid social practice. Own full-funnel paid social strategy for enterprise accounts including Estée Lauder Companies, directing budget allocation across Meta, TikTok and Pinterest.
Education
Degrees, certifications, and relevant coursework
George Brown College
Post Graduate Program, Small Business Entrepreneurship
Completed a post-graduate program in Small Business Entrepreneurship at George Brown College in 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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