I'm looking to lead product, digital transformation, go-to-market and Product Marketing work that connects technology, operations, and sales to improve customer experiences and scale growth.
Looking for a job
Sneha Sanyal
@snehasanyal
I build digital banking platforms and growth journeys that improve customer experiences and operational efficiency.
IndiaWhat I'm looking for
At ICICI Bank, I lead product and marketing initiatives for the International Business Group, launching a self-serve B2B transaction platform that automated $30M in monthly transaction volume and reclaimed 60+ operational hours each month.
I redesign complex customer journeys, from reducing onboarding documentation by 70% to cutting turnaround time from three days to 24 hours. I’ve also built fraud-control features, automated service workflows, and migrated regional web infrastructure to Adobe AEM, reducing publishing time from 48 hours to instant.
I connect product delivery with acquisition, lifecycle marketing, customer insights, and operational governance. Earlier, at Infosys, I supported Starbucks’ Oracle EBS Order Management operations, resolving issues and improving visibility across order lifecycles.
Experience
Work history, roles, and key accomplishments
Current
Product & Marketing Manager
ICICI Bank Limited
Dec 2021 - Present (4 years 9 months)
Led end-to-end launch of a self-serve B2B transaction platform, automating $30M in monthly transaction volume and reclaiming 60+ hours of operational capacity per month. Orchestrated omnichannel acquisition strategies and digital transformation initiatives, achieving significant improvements in customer experience and operational efficiency.
IL
Managed operational issue resolution within the Oracle EBS Order Management ecosystem for the Starbucks account, consistently exceeding 90% SLA targets. Planned and deployed performance reporting dashboards to track order lifecycles and improve stakeholder visibility.
Education
Degrees, certifications, and relevant coursework
XB
Xavier Institute of Management, Bhubaneswar
MBA, Business Management
2019 - 2021
Grade: 76%
Activities and societies: Led alumni partnerships as part of Alumni Committee; Campus Engagement Lead, Sports Committee.
Pursued a Business Management degree, achieving 76% and leading alumni partnerships and sports committee initiatives.
LK
Loreto College, Kolkata
B.Sc. Hons., Economics
2015 - 2018
Grade: 71%
Activities and societies: Authored comparative research paper on India vs. Singapore GDP growth.
Completed B.Sc. Hons. in Economics with 71%, ranking in the top 10% of approximately 60 students.
GO
Google Digital Garage: Fundamentals of Digital Marketing, Digital Marketing
Completed the Fundamentals of Digital Marketing certification.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
IndiaAuthorized to work in
Salary expectations
42k+ USD
Social media
Job categories
Skills
Go To Market StrategyOmnichannel AcquisitionLifecycle MarketingSales EnablementCustomer Journey MappingProduct Lifecycle ManagementProcess AutomationProcess ReengineeringCross functional LeadershipData AnalysisVendor ManagementDigital TransformationProduct ManagementProduct MarketingA B TestingEmail MarketingLinkedIn marketingAdobe AEMRisk ManagementConsumer Behaviour
Interested in hiring Sneha?
You can contact Sneha and 90k+ other talented remote workers on Himalayas.
Message SnehaGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
