Sneha Bansal
@snehabansal1
New product launch and business strategy leader optimizing pharma growth through data.
What I'm looking for
I drive EU new product launches at Cipla by turning market and portfolio insights into clear execution. I conduct portfolio market analyses using NPV and strategic alignment, project-manage regulatory filings and MA approvals, and orchestrate Day-1 launch execution for ~$5Mn portfolios.
In my Business Strategy & Ops work, I pinpoint underperformance by analyzing 500+ SKUs across 40+ EU countries and translating complex pharma value-chain data into action. I’ve built KPI dashboards and SKU tracking systems for a $100Mn+ portfolio, and led value stream mapping for a $35Mn+ product—reducing revenue losses by 30% and earning BU Head recognition.
I complement this with an MBA from IIM Indore and an International Marketing Internship where I delivered a 3-year growth roadmap, led primary/secondary market research, and used market elasticity analysis to improve pricing decisions. I work with a structured, analytical approach—BCG Strategy Consulting certification for market research and financial modeling, and Google Ads Search certification for growth execution.
Experience
Work history, roles, and key accomplishments
New Product Launch Manager
Cipla Ltd
Jun 2025 - Dec 2025 (6 months)
Conducted portfolio market analyses using NPV and strategic alignment to inform ~$25M+ pipeline decisions. Project-managed regulatory filings and MA approvals across geographies, enabling on-time launches of 20+ molecules and Day-1 execution for a ~$5M portfolio.
Business Strategy & Ops Manager
Cipla Ltd
Jun 2024 - Dec 2025 (1 year 6 months)
Diagnosed product underperformance by analyzing 500+ SKUs across 40+ EU countries and built KPI dashboards for a $100M+ portfolio to enable proactive revenue monitoring. Led value-stream mapping for a $35M+ product and reduced revenue losses by 30%, earning BU Head recognition.
International Marketing Intern
Cipla Ltd
Apr 2023 - Jun 2023 (2 months)
Designed a 3-year growth roadmap for a mature brand targeting 20% market-share expansion and $8M revenue growth through strategic initiatives. Improved patient acquisition by 180k/year (+$4.8M incremental revenue) using market research from 30+ stakeholder interviews, and projected $2.1M incremental revenue from pricing elasticity analysis.
Strategy Intern
DNS Group
Jun 2021 - Aug 2021 (2 months)
Evaluated new business lines with INR 5Cr+ potential using market sizing, organizational fit, and financial analysis (including ROCE and EBITDA). Benchmarked 15+ competitors and generated 50+ qualified B2B leads to support diversification strategy and revenue growth initiatives.
Education
Degrees, certifications, and relevant coursework
IIM Indore
Master of Business Administration, Business Administration
Grade: 2.85/4.33
Completed an MBA at IIM Indore with a GPA of 2.85/4.33 in 2024.
Vivekananda Institute of Professional Studies
Bachelor of Business Administration, Business Administration
Grade: 9.45/10
Completed a BBA at Vivekananda Institute of Professional Studies with a score of 9.45/10 in 2022.
Sachdeva Public School
Class XII, Higher Secondary Education
Grade: 92.6%
Completed Class XII at Sachdeva Public School with a score of 92.6% in 2019.
Sachdeva Public School
Class X, Secondary Education
Grade: 10/10
Completed Class X at Sachdeva Public School with a score of 10/10 in 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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