Silha Nazrin

I am a co-founder and business development professional with hands-on experience scaling a customer-facing business and running end-to-end acquisition, retention and operations. I founded and scaled Mirage Salon with ~34% average YoY growth, launched CRM-driven loyalty programs that boosted repeat customer rates by 27%, and managed a cross-functional team focused on social, sales and fulfilment.

I bring payment operations and B2B sales experience from roles that included processing 2,000+ invoices monthly, documenting $1,000,000 in monthly vendor disbursements with zero discrepancies, implementing automation workflows to cut processing time by 30%, and building outreach sequences that achieved a 48.5% open rate and 18% reply-to-call conversion.