Sijche Ristova Graham

I’m an accomplished sales management professional with over 10 years of experience driving revenue growth, leading and developing high-performing teams, and delivering sustained commercial results. I’m known for motivating, coaching, and aligning teams to ambitious targets, and I’ve consistently exceeded goals—including achieving $2M in personal sales within a short timeframe.

In my previous role as a jewelry specialist, I focused on driving sales impact through strong client engagement, expert product positioning, and consultative conversations that maximized conversion rates. I leveraged deep knowledge of fine jewelry and persuasive storytelling with predominantly U.S.-based international clients to increase average transaction value and generate repeat business.

I also bring leadership experience from Visual Merchandising Manager work, maintaining operational standards across multiple clothing store locations while designing eye-catching displays and optimizing product placement. I drive performance through sales strategy, enablement, virtual coaching, and performance accountability, while ensuring brand consistency and training diverse teams with a data-driven approach.