Sheri Mehryar

Worked as Account Manager at Vaneeghen.

Own Tier 1 European manufacturers and distributors, acting as primary relationship owner and strategic partner for key accounts. Delivered 24% growth in Tier 1 accounts in the first 3 months through targeted upselling, new project origination, and structured joint business planning focused on revenue and margin expansion. Conducted strategic opportunity mapping and outreach to identify Represented

Selected from a pool of over 5,000 global applicants, I was honored to join the Antler cohort as an Entrepreneur in Residence. This unique opportunity placed me alongside a dynamic group of 80+ founders from diverse backgrounds, collectively poised to shape the future of business.

Built and tested early‑stage B2B SaaS concepts in the F&B space, focused on digitalising ingredient sourcing and automating SOPs for multinational manufacturers. Conducted 60+ discovery conversations with SMEs and corporate stakeholders to understand decision‑making processes, pain points, and partnership dynamics for software solutions. Designed go‑to‑market strategies, target customer lists, out

Worked as Region Head at Global Flavours and Fragrances.

Led multi‑market commercialization across EMEA for Tier 1 customers, achieving +21% revenue growth in year one through focused account plans and new business origination. Managed long‑term key account relationships, driving portfolio modernization and innovation roadmaps that delivered 20+ new premium formulations. Expanded presence into the UK via 8 new strategic partnerships with distributors an

Worked as Consultant at Deloitte Digital.

About to change food culture

Delivered go‑to‑market and innovation frameworks for global FMCG clients, advising on portfolio strategy, channel mix, and partner ecosystem design. Supported multi‑market growth strategies through portfolio analysis, market opportunity assessments, and competitive benchmarking. Contributed to digital transformation programs to enhance CRM effectiveness, sales insight generation, and reporting acr

Led operations and commercial strategy in a scaling F&B business, with P&L responsibility across key product lines. Launched new propositions such as a sugar‑free protein ice cream line and a subscription‑based digital ordering platform, including partner onboarding and co‑marketing. Developed and executed marketing initiatives targeting fitness‑focused consumers, building partnerships with gyms a

Supported launch of a health‑focused F&B concept, driving early customer acquisition and relationship building. Coordinated day‑to‑day commercial operations including product development, sourcing, logistics, and customer experience. Assisted with supplier selection and onboarding, ensuring quality, compliance, and reliable supply across SKUs.

• Identified market opportunity for natural and calorie-free coffee syrups and executed the new product development from formulation to prototyping
• Designed the syrup formulation of vanilla, hazelnut and caramel flavors in R&D lab, followed by running and analyzing market trials for each version, which led to generation of a finalized ready for market product.
• Produced a business plan for pro

Responsible for innovating new food flavors for the new middle east product line and collaborating with partner companies to marketing the new designs.

Assisted with product release and generated product data to monitor sales through a new consumer analytical tool.

- generated financial reporting and compiling client cost data
- developed reports of audit results for senior managers
- collaborated with clients from a range of industries including a law firm, aluminum, packaging and investment companies
- draft audit reports

Specialised Msc, AMBA Accredited

By combining core management courses with advanced insights in innovation and entrepreneurship, this masters aims to enhance the strategic and operational management skills through a unique and highly practical syllabus.

Financial Times - 1st in Europe for Innovation and Entrepreneurship

QS World University Ranking 2016 - Ranked 8th Best University in the World
Times Higher Education World University Rankings 2016 - Ranked 3rd Best University in the UK

Academics Excellency Scholarship

Jan 2017