Open to opportunities

Shay Maudsley

@shaymaudsley

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Strategic change leader with 15+ years of experience.

United States

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What I'm looking for

I am looking for a role that fosters collaboration, innovation, and growth opportunities.

I am a strategic change leader with over 15 years of experience in driving enterprise and go-to-market transformation across various sectors, including sales, customer success, finance, and technology. My passion lies in building a culture of cross-functional collaboration and customer-centricity, which has led to a record of over $100 million in business growth. I have a proven track record of aligning stakeholders and accelerating project velocity while managing complex change initiatives with accountability and clarity.

Throughout my career, I have successfully led change enablement initiatives, such as improving time-to-quote by 30% and reducing costs by 20% through effective stakeholder coaching and relationship building. My experience includes advising C-level executives and leading teams to adopt scalable change frameworks that deliver measurable business impact. I thrive in dynamic environments and am committed to fostering a high-performing culture that drives continuous improvement and operational excellence.

Experience

Work history, roles, and key accomplishments

Current

Senior Change & Communications Manager, Information Technology

Current

Palo Alto Networks

Feb 2023 - Present (2 years 6 months)

Accelerated transformation for a 400+ person IT organization and 16K employees across global business units, using a pragmatic, people-centered approach to lead change initiatives and reinforce accountability in dynamic, high-growth environments. Drove tactical execution for 20+ weekly learning webinars as well as self-service portals for quality engineering, change management, and team developmen

Change Management Stakeholder Engagement Strategic Planning Enablement Quality Engineering Learning Development Global Business Units Accountability

Principal Change Management & Communications Lead

Built to Change

Mar 2010 - Feb 2023 (12 years 11 months)

Founded and ran a boutique consulting firm delivering project-based engagements and pro bono support; led change initiatives in both nonprofit and software sectors, supported growth initiatives, and advised on customer success projects. Contributed to $1B+ in revenue growth by managing Cisco Success programs across Brazil, China, and Italy, aligning regional enablement, training, and stakeholder m

Consulting Project Management Customer Success Program Management Marketing Strategy Growth Initiatives Nonprofit Sector

Senior Executive & Internal Communications Manager, Finance

ServiceNow

Dec 2020 - Apr 2022 (1 year 4 months)

Supported CFO and finance organization in leading change communications for a 400-person team and 16.8K global employees; aligned narrative strategy to executive intent, enabling consistent execution across business functions. Delivered 18+ change updates and 20+ C-suite engagements within one year, driving clarity, accountability, and stakeholder alignment across GTM, operations, and global suppo

Executive Communication Communications Planning Finance Operations Accountability GTM Strategy Operations Management

Senior Internal Communications Manager, Engineering

Atlassian

Jun 2020 - Nov 2020 (5 months)

Co-developed messaging programs with the CTO for 1.2K engineers to promote team development, product excellence, and marketing alignment; supported customer-facing transformation through targeted storytelling and enablement content. Led inclusive feedback loops to assess team sentiment and engagement, adjusting communication strategy to improve interpersonal connection and achieve a 13% increase i

Internal Communications Messaging Market Alignment Customer Facing Storytelling Enablement Communication Strategy

Director, Communications & Events, Engineering

Visa

Mar 2017 - Apr 2019 (2 years 1 month)

Partnered with the SVP and Office of the CTO to design and deliver high-impact communications for a 1.2K-person engineering organization, enabling transformation through strategic messaging, technical storytelling, and executive engagement. Led impact assessments and GTM readiness using Eloqua and Qualtrics to streamline onboarding and reduce client-reported defects by 50%; aligned change with bus

Communications Strategy Technical Storytelling Impact Assessments Eloqua Qualtrics Jira

Senior Executive & Internal Communications Manager, Information Technology

Intel

Jul 2015 - May 2016 (10 months)

Developed global storytelling and change strategies for a 6.3K-person IT organization at a Fortune 500 company, aligning executive messaging with KPIs and transformation priorities across employee and leadership communications. Produced a high-impact IT Performance Report campaign that generated 7 multimillion-dollar partner leads and a 360% uplift in engagement; applied marketing strategy and exe

Executive Communication KPIs Employee Communications Marketing Strategy SharePoint)Employee Engagement

Engineering Operations, Communications, & Enablement

Varian

Apr 1998 - Mar 2015 (16 years 11 months)

Led enterprise-wide enablement, digital transformation, and communication initiatives across technical organizations; applied business process excellence frameworks and Lean Six Sigma to deliver $1.65M in operational savings. Built award-winning training portals and UX onboarding tools; supported SDLC adoption, Agile coaching, and Cisco IOS security documentation launches with a strategic, people-

Enablement Digital Transformation Six Sigma Training Portals Onboarding SDLC Agile Coach

Engineering Operations, Communications, & Enablement

Cisco

Apr 1998 - Mar 2015 (16 years 11 months)

Enablement Digital Transformation Six Sigma Training Portals Onboarding SDLC Agile Coach

Engineering Operations, Communications, & Enablement

Intuit

Apr 1998 - Mar 2015 (16 years 11 months)

Enablement Digital Transformation Six Sigma Training Portals Onboarding SDLC Agile Coach

Education

Degrees, certifications, and relevant coursework

San Jose State University

Master of Business Administration, Business Administration

Completed a Master of Business Administration program, focusing on advanced business principles and management strategies. Developed expertise in various aspects of business operations and leadership.

University of California, Berkeley

Bachelor of Arts, English

Earned a Bachelor of Arts in English, developing strong analytical, critical thinking, and communication skills. Focused on literary analysis, writing, and cultural studies.

Project Management Institute (PMI)

Certification, Project Management

Obtained Project Management Professional (PMP®) certification from the Project Management Institute (PMI). Gained expertise in project management methodologies and best practices.

Acuity Institute

Certification, Change Management

Completed the Change Management Professional certification through Acuity Institute, focusing on the Kotter methodology. Developed skills in leading and managing organizational change initiatives.

Prosci®

Certification, Change Management

Achieved Change Practitioner certification from Prosci®, with an emphasis on AI Adoption and the ADKAR® model. Specialized in applying structured approaches to change management.