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Tina Shah

@tinashah

Transformational communications leader driving brand growth, executive messaging, and integrated marketing.

United States
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What I'm looking for

I am seeking senior communications or marketing leadership roles where I can drive brand transformation, lead cross-functional teams, and build strategic partnerships in mission-driven, growth-oriented organizations.

I am a transformational communications leader with senior experience at McKinsey, Marriott, and Willis Towers Watson, driving enterprise-wide growth through strategic messaging, brand positioning, and executive communications. I have led high-impact programs—from product launches and rebrands to global influencer campaigns—achieving measurable results such as 35% reduction in customer confusion, 450,000 new product subscriptions, and rapid revenue growth for startups and enterprise clients.

I build and lead cross-functional teams, manage P&L and multimillion-dollar budgets, and secure strategic partnerships with organizations like the United Nations and major media outlets. My work blends diplomatic stakeholder engagement, digital transformation, and data-driven marketing to elevate brand equity and operational performance across global markets.

Experience

Work history, roles, and key accomplishments

KA
Current

Senior Consultant

Kinship Advisors

Jan 2025 - Present (9 months)

Led change communications and integrated marketing for Experian Financial's credit product upgrade, equipping 1,200+ customer service agents and driving 450,000 new product subscriptions within 12 months while reducing support tickets 35%.

CL

CEO & CMO

Clover

Jun 2015 - Aug 2018 (3 years 2 months)

Co-founded and scaled a corporate housing SaaS to $3.2M ARR and exit, built a 25-person leadership team, maintained 95%+ client retention, and achieved 180% YoY revenue growth through data-driven strategies.

Education

Degrees, certifications, and relevant coursework

Northwestern University logoNU

Northwestern University

Bachelor of Arts, Economics; History; Journalism

Completed a Bachelor of Arts with studies in Economics and History and an emphasis in Journalism.

Hack Reactor logoHR

Hack Reactor

Certificate, Software Engineering / Product Management

Completed a program focused on product and product marketing management with technical training in Ruby on Rails, JavaScript, HTML5/CSS3, APIs, GitHub, and test-driven development.

Tech stack

Software and tools used professionally

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Tina Shah - Senior Consultant - Kinship Advisors | Himalayas