At Lapasar, I was a Senior (Sales) Strategy Associate on a B2B e-commerce marketplace. I led the Pengerang vendor acquisition project, exceeded its target, and signed the most key vendors on my team through cold outreach.
I also worked directly with the CEO, COO, and CRO on high-priority projects. After flagging a business model issue to the CEO, I saw the fastest-growing division, Office Management, launch successfully.
At ZEZ Consulting, I built software and marketing solutions for more than 20 clients, including a clinic management system and AI chatbots. By improving the digital presence of five medical clinics, I helped grow their revenue by an average of 200%.
I co-founded The Irregular Effect, which generated RM 1.2 million in revenue from selling digital collectibles, and learned software development from scratch. At StaffAny, I managed the sales cycle and built AI-driven outreach automations that achieved a 30% reply rate.
