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Shanae JefferiesSJ
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Shanae Jefferies

@shanaejefferies

Consumer insights researcher at Vizient who rebuilt a Voice of Customer program serving 67,000+ stakeholders.

United States
Message

At Vizient, Inc., I rebuilt an enterprise Voice of Customer program serving 67,000+ stakeholders. Response rates doubled and engagement rose 21%; I used A/B tests and regression analysis to identify what drove those changes.

Through The Given Name Initiative, I designed and lead a research program grounded in 100+ interviews about identity and cultural meaning. My work across healthcare, insurance, and higher education includes interviews, surveys, program evaluation, and translating evidence into recommendations teams can act on.

Experience

Work history, roles, and key accomplishments

TI
Current

Founder & Lead Researcher

The Given Name Initiative

Jan 2025 - Present (1 year 9 months)

Independently designed and leads a research program built on 100+ interviews about identity and cultural meaning. Owns the work from first question to final product, including interview guide, coding, and sharing findings.

Vizient, Inc. logoVI

Senior Consumer Insights Manager

Jan 2023 - Jan 2025 (2 years)

Rebuilt an enterprise Voice of Customer program serving 67,000+ stakeholders, doubling response rates and increasing engagement by 21%. Ran A/B tests and regression analysis, led interviews and surveys, and translated findings into recommendations for C-suite healthcare leaders.

Education

Degrees, certifications, and relevant coursework

University of North Texas logoUT

University of North Texas

Doctor of Philosophy, Sociology

Doctor of Philosophy in Sociology with a focus on Stratification & Identity and Workforce Development.

University of North Texas logoUT

University of North Texas

Master of Science, Sociology

Master of Science in Sociology with a focus on Sociolinguistics.

St. Edward's University logoSU

St. Edward's University

Bachelor of Arts, Sociology

Bachelor of Arts in Sociology.

Tech stack

Software and tools used professionally

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