Open to opportunities

Sara Rodríguez-Osorio Martín

@sararodrguez-osoriom

Message

Creative copywriter and conversational UX designer focused on inclusive, localized, multi-channel content.

Spain

Message

What I'm looking for

I seek roles where I lead creative content and conversational UX projects, prioritize inclusive localization, mentor teams, and deliver multi‑market, user-centered copy.

I am a creative copywriter and conversational UX designer with broad experience in localization, transcreation and digital content strategy across multiple markets. I have led creative teams and delivered voice, vocabulary and dialogue for AI projects, social platforms and global campaigns.

My background spans content moderation and editing, brand and campaign copy for retail and lifestyle clients, game and entertainment writing, and coordinating multilingual creative projects for clients including Samsung, Nike, Mattel and JTI. I combine copy, UX conversation design and localization skills to craft empathetic, inclusive language and consistent brand voices.

I am driven by problem-solving, leadership and collaboration—working with writers, editors and designers to scale creative systems and ensure culturally accurate, user-focused content across channels and markets.

Experience

Work history, roles, and key accomplishments

Current

Content Editor

Current

RWS

Jan 2025 - Present (1 year)

Edit and localize content for Canva, perform copywriting and quality review to ensure brand-consistent, localized user-facing content.

Content Editing Localization Copywriting Quality Assurance Spanish Transcreation L10n

Current

Content Moderator

Current

Tombola

Jan 2024 - Present (2 years)

Moderate user-generated content, create game copy, and produce localized copywriting to maintain platform safety and engagement.

Content Moderation Copywriting Localization & QA Community Guidelines Spanish Content Review

Translator

Omlet

Jan 2022 - Dec 2024 (2 years 11 months)

Provided English-to-Spanish translation, transcreation and localization for product descriptions, social media, and content management.

Translation Transcreation Localization Spanish English Content Management Social Media Copy SEO

Lead Creative Writer

RWS

Oct 2018 - Dec 2024 (6 years 2 months)

Led creative copywriting, conversational UX and transcreation for AI and brand campaigns, managing teams of writers and producing inclusive, localized voice for products.

Copywriting Transcreation Team Leadership UX Writing Localization Brand Strategy

Digital Content Lead

Accenture

Nov 2021 - Feb 2022 (3 months)

Led digital consulting and communications, coordinating creative strategy and content across multiple markets to align brand messaging and campaigns.

Digital Strategy Creative Direction Stakeholder Management Spanish English

TV Host and Scripts Writer

Canal+ and MTV

Oct 2013 - Dec 2016 (3 years 2 months)

Hosted TV segments and reviewed series and videoclips; wrote scripts for shows, contributing editorial content and on-air presentation.

On Camera Hosting Script Writing Editorial Content Curation Spanish Public Speaking

Account Manager and Copywriter

Publicis

Sep 2010 - Mar 2015 (4 years 6 months)

Managed SEO and account activities for Carrefour graphic advertising and produced brand copy for Carrefour Textil, improving campaign relevance and creative output.

Account Management Copywriting SEO Campaign Management Client Communication Creative Briefing Spanish Advertising

Education

Degrees, certifications, and relevant coursework

University of Helsinki

Course, Artificial Intelligence

Course on Elements of AI completed at the University of Helsinki (current).

Rey Juan Carlos University

Master's Degree, Education (Audiovisual Communication specialty)

2016 - 2016

Master's degree in Secondary, Upper Secondary School Education, Vocational Training and Languages with a specialty in Audiovisual Communication completed at Rey Juan Carlos University in 2016.