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Samantha Simile

@samanthasimile

I build enterprise brands and communications that turn complex strategies into engaging narratives.

United States
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What I'm looking for

I'm looking to lead brand and communications work that translates complex strategies into compelling narratives, strengthens culture, and creates consistent global brand experiences through cross-functional collaboration.

At Genmab, I lead enterprise brand governance and create global communications that support the company’s 2030 Vision and ongoing integration. My work has reduced brand compliance violations by 50% and increased audience engagement across digital and in-person channels by 20%.

I’ve developed advertising campaigns, immersive digital experiences, brand identities, sales collateral, executive presentations, congress materials, and leadership-event communications for organizations including EmblemHealth, Urner Barry (Expana), Raw Generation, Sealed Unit Parts Co., and Ocean County Library.

I enjoy translating complex business, scientific, and product information into clear, compelling stories. At Sealed Unit Parts Co., I created educational HVAC videos that helped attract more than 1,000 new YouTube subscribers.

Across brand strategy, design, and corporate communications, I collaborate with executive leaders, agencies, and cross-functional stakeholders to build consistent experiences that strengthen culture, support transformation, and drive engagement.

Experience

Work history, roles, and key accomplishments

Genmab logoGE
Current

Brand Manager (Contract)

Mar 2024 - Present (2 years 5 months)

Lead enterprise brand governance, ensuring consistent application of Genmab's visual identity, messaging, and communications standards across global teams and external partners, reducing brand compliance violations by 50%. Collaborate with internal and external stakeholders to develop and align strategic communications materials supporting Genmab's 2030 Vision and ongoing integration.

Education

Degrees, certifications, and relevant coursework

Dublin City University logoDU

Dublin City University

Master of Science, Multimedia

Master of Science in Multimedia from Dublin City University, completed in August 2017.

Tech stack

Software and tools used professionally

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