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Saloni Parekh

@saloniparekh

Senior product manager driving AI analytics and data products to grow enterprise revenue.

United States
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What I'm looking for

I’m looking for a Senior Product role where I can own end-to-end product strategy, ship AI-driven analytics, and deliver measurable revenue and activation improvements through data-driven dashboards and platform capabilities.

I’m a Senior Product Manager with 10+ years leading end-to-end delivery of enterprise SaaS, digital, and eCommerce products across affiliate, performance marketing, and payment routing ecosystems. I combine rigorous market research with full-lifecycle ownership of AI-driven analytics and platform capabilities.

At CJ Affiliate, I own end-to-end product strategy and product development for two multi-product suites, powering 50% of company products and influencing 50% of annual business objectives. I’ve led 0-to-1 launches and built a client-facing insights suite with 92% adoption in 90 days, translating internal Tableau reporting into scalable performance analytics.

I focus on measurable outcomes: I drove 15% product-led revenue growth, increased activation by 20% by reducing publisher drop-off rates through UX improvements, and delivered a 10–15% revenue lift with an AI/ML-driven partner recommendations dashboard that cut manual effort by 20% (hours to seconds). I also established design-to-dev processes in an Agile framework, reducing friction by 20% through decision-focused dashboards and AI solutions.

Previously as a Senior Product Owner, I architected and launched automated global data workflows that reduced manual touchpoints by 35% and improved system efficiency by 25%, and I delivered QBR dashboards that supported RFP renewals and new business wins, contributing to a 10% revenue increase. Earlier, I led research, reporting, and sales operations efforts—including a Salesforce implementation—to standardize requirements, improve data quality, and deliver dashboards teams could trust.

Experience

Work history, roles, and key accomplishments

CJ Affiliate, a Publicis Groupe Company logoCC
Current

Product Manager

CJ Affiliate, a Publicis Groupe Company

Jan 2022 - Present (4 years 3 months)

Owned end-to-end product strategy and delivery for multi-product analytics and partner workflow suites, contributing to 15% product-led revenue growth. Launched an AI-driven recommendations dashboard and QBR insights that improved activation by 20%, cut manual effort by 20%, and delivered a 10–15% revenue lift.

CJ Affiliate, a Publicis Groupe Company logoCC

Senior Product Owner

CJ Affiliate, a Publicis Groupe Company

Jan 2018 - Jan 2022 (4 years)

Defined data requirements and launched automated global tracking workflows and dashboards, reducing manual touchpoints by 35% and improving system efficiency by 25%. Delivered QBR dashboards using Cognos, ClickHouse, and SQL to drive RFP renewals, new business wins, and a 10% revenue increase.

AIDS Healthcare Foundation logoAF

Sales Operations Manager

AIDS Healthcare Foundation

Jun 2010 - Aug 2012 (2 years 2 months)

Improved sales forecasting and decision-making by 80% by building reliable, standardized reporting on pipeline health, regional performance, and goal attainment. Led an enterprise Salesforce implementation to establish scalable data architecture and enable trustworthy dashboards across the organization.

Forsta logoFO

Account & Project Manager

Forsta

Mar 2006 - Jun 2010 (4 years 3 months)

Managed a $200K monthly analytics portfolio and 15+ concurrent web-survey and data-visualization projects across 10 international markets, ensuring ROI and dependable insight delivery. Streamlined research and reporting via workflow optimization and automation, reducing delivery timelines to 3–14 days and cutting scope creep/slippage by 25%.

Education

Degrees, certifications, and relevant coursework

Northwestern University logoNU

Northwestern University

Product Strategy & Management Certification, Product Strategy & Management

2023 -

Product Strategy & Management Certification from Northwestern University in 2023.

National University logoNU

National University

Master of Business Administration, Marketing

2008 -

Master of Business Administration in Marketing from National University (Fresno, CA) in 2008.

California State University, Fresno logoCF

California State University, Fresno

Bachelor of Business Administration, Finance

2006 -

Bachelor of Business Administration in Finance from California State University, Fresno (Fresno, CA) in 2006.

Tech stack

Software and tools used professionally

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