
Sally Binns
@sallybinns
15 years self employed has made me extremely tenacious. I am customer service focused, build report easily and give 100% effort to everything I do.
What I'm looking for
I built a domestic cleaning franchise territory from zero to 220 clients and managed 63 cleaners, growing the business through sales, marketing, and logistics.
From 2022 to 2025, I managed three holiday lettings properties in the Yorkshire Dales, overseeing conversions, operations, marketing, and guest services. I implemented booking and marketing systems to support revenue growth.
Earlier in my career, I worked in financial advice and banking, including as a self-employed mortgage broker and in branch roles at Santander, NatWest, Barclays, and Halifax. I’m seeking a remote role where I can use my communication, leadership, and commercial skills.
Experience
Work history, roles, and key accomplishments
Self-Employed Business Owner
Holiday Cottages
Sep 2022 - Nov 2025 (3 years 2 months)
Managed three successful holiday lettings properties, handling conversions, operations, marketing, and guest services. Delivered high occupancy and positive reviews through excellent customer service and problem-solving.
Self-Employed Franchise Owner
Time For You Domestic Cleaning
Jan 2014 - Jan 2022 (8 years)
Built a new franchise territory from zero, achieving 220 clients and managing 63 cleaners during challenging times including the pandemic. Grew business through effective sales, marketing, and logistics management.
Self-Employed Mortgage Broker
Self-Employed
Jan 2012 - Jan 2014 (2 years)
Provided independent mortgage advice, focusing on client needs and underwriting. Built strong client rapport and closed sales through trusted consultations.
Financial Advisor
NatWest, Barclays, Halifax
Jan 2007 - Jan 2012 (5 years)
Delivered financial planning and mortgage advice to business and personal clients. Achieved sales targets through relationship-building and tailored solutions.
Progressed from Cashier to Personal Banker, Mortgage Advisor, Financial Planning Advisor, and Branch Manager. Led teams, trained staff, managed operations, and drove sales and compliance.
Education
Degrees, certifications, and relevant coursework
Financial Planning Certificates
Financial Planning Certificates (FPC 1-8), Financial Planning
1998 - 2013
Earned Financial Planning Certificates (FPC 1-8) between 1998 and 2013.
Bridge Paper
CeMAP (Bridge Paper), Mortgage Advice
Completed the CeMAP (Bridge Paper) qualification in October 2002.
GCSEs
GCSEs, General Education
1994 - 1998
Completed GCSEs in Mathematics and English in 1994 and 1998.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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