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saif hassan

@saifhassan

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Digital Marketing Specialist focused on performance ads, AI-driven content, and data-led growth.

Egypt

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What I'm looking for

I’m looking to apply cutting-edge digital strategies in a global organization—owning performance marketing, optimizing multi-channel campaigns with strong tracking, and using AI-driven content to grow ROAS, conversions, and customer retention.

I’m a Digital Marketing Specialist with 4 years of experience driving sales growth, brand visibility, and market expansion across Google, Meta, TikTok, and Snapchat campaigns. I plan, execute, and optimize multi-channel strategies using analytics and competitor research to improve ROAS and conversion rates.

I also bring a strong content and lifecycle marketing edge—creating shot lists, marketing copy, and visuals, plus running SEO and email/WhatsApp automation for retention and abandoned-cart recovery. By combining advanced AI tools for video and image production with rigorous tracking (pixels, GA4, and Search Console), I’ve helped turn underperforming products into successful sellers, including a case reaching ROAS of 4.

Experience

Work history, roles, and key accomplishments

Digital Marketing & Sales Specialist

Admax Marketing Company

Supported digital marketing and sales initiatives, contributing to campaign execution and client acquisition. Collaborated with cross-functional teams to help develop and implement marketing strategies.

Marketing Campaign Execution Client Acquisition Client Relationship Management Sales Support

Digital Marketing Specialist

Freelance

Managed and optimized paid advertising campaigns across Google, Meta, TikTok, and Snapchat for e-commerce clients, supporting sales growth and market expansion. Built and optimized SEO, email/WhatsApp automations, tracking pixels, and AI-assisted content and video workflows to improve performance.