safiyah abubakar
@safiyahabubakar
I improve customer satisfaction and retention through CRM-driven support, escalation management, and efficient issue resolution.
What I'm looking for
At SW Global, I reduced ticket resolution time by 20%, achieved a 95% CSAT score, and served as the link between end users and engineering teams.
I've spent 10+ years improving customer experiences through empathetic communication, complaint handling, CRM-driven engagement, and SLA-focused support. At Zabu Enterprise, I achieved a 95% client retention rate through personalised engagement and timely follow-ups.
I also bring experience in staff training, process optimisation, client-facing operations, marketing, and customer-focused content. I use Salesforce CRM, support metrics, and cross-functional collaboration to turn customer feedback into stronger service outcomes.
Experience
Work history, roles, and key accomplishments
Technical Support Specialist
SW Global
Jan 2024 - Jan 2026 (2 years)
Reduced ticket resolution time by 20% through automated workflows and achieved 95% client satisfaction. Acted as liaison between users and engineering, and trained staff to reduce repeat errors.
Senior Copywriter & Content Strategist
Dosh Agency
Jan 2022 - Jan 2024 (2 years)
Increased email conversion rates by 20% through customer-focused campaigns and delivered error-free content with 98% accuracy. Launched social media content across 5+ platforms, driving 40% brand awareness growth.
HR & Admin Manager
Brookfield Homebuilders Ltd
Jan 2021 - Jan 2022 (1 year)
Boosted product visibility by 25% and contributed to a 30% uplift in sales through targeted outreach. Revamped internal processes and communication strategies to exceed quarterly targets by 20%.
Marketer
Xeers Properties
Jan 2018 - Jan 2020 (2 years)
Increased marketing ROI by 25% through data-driven ad optimizations, reducing cost per conversion by 15%. Led cross-functional teams executing integrated campaigns reaching 500K+ monthly users.
Customer Support Specialist
Zabu Enterprise Ltd
Jan 2015 - Jan 2017 (2 years)
Achieved 95% client retention through personalized engagement and CRM-driven journey management. Handled inbound queries via phone and email, resolving complaints within SLA timeframes.
Education
Degrees, certifications, and relevant coursework
Nottingham Trent University
Master of Science, Management and International Business
2013 - 2014
Pursued an MSc in Management and International Business, gaining advanced knowledge in global business strategies and management practices.
American University of Nigeria
Bachelor of Science, Information Systems
2007 - 2011
Earned a BSc in Information Systems, focusing on the intersection of technology and business processes.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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