Open to opportunities

Roxanne Marshall

@roxannemarshall1

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Seasoned communications leader specializing in advertising, corporate communications and media strategy.

Trinidad and Tobago

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What I'm looking for

I am seeking senior communications roles where I can lead strategy and creative teams, drive brand and corporate campaigns, mentor staff, and apply media monitoring and content expertise.

I am a communications professional with decades of experience in advertising, corporate communications and media monitoring, having led creative teams and built a full-service agency.

I founded and grew WillowWorks Limited, delivering strategy, creative direction, staffing and training while serving major brands across finance, education, telecommunications and government sectors.

My career includes senior roles at Lonsdale Saatchi & Saatchi as Copywriter, Copy Chief, Creative Director and Company Director, plus early publishing and PR experience producing magazines and public campaigns.

I have a strong track record in annual reports, branding and launches, media monitoring services, pro bono and volunteer initiatives, and I am currently developing a project on the evolution of advertising and communications in Trinidad and Tobago.

Experience

Work history, roles, and key accomplishments

Founder & Managing Director

Willow Works Limited

Jan 2000 - Dec 2025 (25 years 11 months)

Founded and grew a communications agency (2000–2025), securing major corporate clients, leading strategy and creative direction, launching media monitoring services, and delivering annual reports, branding and PR campaigns across sectors.

Agency Management Strategic Communications Annual Report Production Creative PR Campaigns Client Acquisition Staff Training

Founder & Managing Director

Willow Works Limited

Jan 2000 - Jan 2025 (25 years)

Established and grew a communications agency delivering strategy, creative direction, media monitoring and corporate publications for major clients across finance, telecoms and government sectors.

Business Development Strategic Communications Branding Project Management Staff Training Stakeholder Engagement

Founder & Managing Director

WillowWorks Limited

Jan 2000 - Jan 2025 (25 years)

Founded and grew a communications agency (2000–2025), acquiring major corporate clients, directing strategy and creative output, and delivering corporate communications, publications and media monitoring services. Built a premier media monitoring offering and led agency staffing, training and business development.

Corporate Communications Business Development Strategic Planning Content Production Team Management Client Services

Creative Director

Lonsdale Saatchi & Saatchi Advertising Limited

Jan 1984 - Jan 2000 (16 years)

Led creative and production teams across product, services and corporate communications, advancing agency market leadership and serving major national clients. Progressed from Copywriter to Creative Director and Company Director, driving campaign strategy and execution from 1984 to 2000.

Creative Direction Copywriting Campaign Strategy Corporate Communications Team Leadership Client Relations Brand Development

PR Officer / Producer

All Media Projects Limited

Jan 1978 - Dec 1984 (6 years 11 months)

Provided public relations and production support for publications and projects in the late 1970s–early 1980s, contributing to magazine publishing and media initiatives.

Public Relations Media Production Content Development Stakeholder Engagement Media Relations

PR Officer / Producer

Imprint Publications / All Media Projects Limited

Jan 1978 - Dec 1984 (6 years 11 months)

Provided publishing, PR and production support for magazines and corporate clients, contributing to editorial development and multimedia content production early in career.

Public Relations Publishing Editorial Production Content Development Proofreading Media Relations

Publisher / PR Officer / Producer

Imprint Publications / T&T Chamber of Industry & Commerce /

Jan 1978 - Jan 1984 (6 years)

Worked in publishing, PR and production roles (1978–1984), including publishing YOU and PEOPLE magazines, serving as PR Officer for the Chamber and producing media projects, supporting communications and stakeholder engagement.

Publishing Public Relations Production Editorial Stakeholder Engagement Media Relations Content Creation Proofreading

Publisher / PR Officer / Producer

Imprint Publications / T&T Chamber of Industry & Commerce /

Jan 1978 - Jan 1984 (6 years)

Worked across publishing, public relations and production roles including publishing consumer magazines and serving as PR officer and producer for media projects.

Publishing Public Relations Production Editorial Proofreading Media Relations Content Creation event support

Publisher / PR Officer / Producer

Imprint Publications / T&T Chamber of Industry & Commerce /

Jan 1978 - Jan 1984 (6 years)

Worked across publishing, PR and production roles including publishing YOU and PEOPLE magazines, chamber PR and producing media projects, contributing to content, production and client communications.