Rosaria Gallé

Within the PNRR RESTART programme, I coordinate information flows and dissemination activities for Spoke S14 - Net4Future, structured across five Work Packages and involving around 20 partners, including research institutions and organisations participating in cascade funding calls.

• Coordinate operational activities across research teams and project partners, ensuring alignment on milestones, d

Coordinated information flows and dissemination activities for the PNRR RESTART programme, Spoke S14 - Net4Future, involving around 20 partners. Designed shared workflows and synthesized research outputs for plenary meetings and dissemination.

Independently managed the design and delivery of the institutional website and visual identity for an academic PRIN project, from requirements gathering to publication.

• Analysed technical documentation and worked with stakeholders to identify information needs, requirements and priority features.
• Defined the information architecture, project scope and priorities for the first release.
• Desig

Responsible for the end-to-end delivery of cultural, digital and cross-media projects, from operational planning through to launch.

• Coordinated up to three initiatives simultaneously, facilitating collaboration across creative and technical teams, partners, suppliers and stakeholders.
• Defined operational scope, priorities, milestones and activity sequencing, adjusting plans in response to eme

Planned and optimised multichannel digital strategies for the launch and promotion of cultural and cross-media experiences.

• Contributed to the definition of the customer journey, from initial discovery through ticket purchase and the final experience.
• Combined insights from Google Analytics, Meta Ads and ticketing data to understand audience behaviour, monitor conversions and identify optimis

Designed and delivered training modules on digital strategy, online advertising and e-commerce for students and professionals in training.

• Developed learning materials, practical exercises and case studies, translating digital metrics and tools into clear, actionable concepts.
• Adapted content and delivery methods to participants’ skills, needs and level of experience.
• Facilitated classroom

Supported the planning and execution of digital marketing activities, with a focus on content, advertising campaigns and performance monitoring.

• Contributed to editorial calendar planning and the creation of content for digital channels.
• Supported the management of advertising campaigns and budget allocation.
• Monitored key channel KPIs and prepared regular reports for management.
• Worked w

Held a range of operational roles across marketing, social media, promotion and customer-facing activities within different organisations.

• Created content and supported promotional campaigns.
• Contributed to engagement, lead generation and customer-facing activities.
• Provided operational support for marketing, communication and market research initiatives.

Intensive nine-week programme covering the digital product lifecycle, including product discovery, user needs analysis, MVP definition, prioritisation, roadmapping, product metrics and Go-to-Market strategy.

Team project: designed an AI-powered Smart Quality Assistant aimed at improving listing quality and retention for a real estate marketplace, from problem definition to MVP roadmap and launch

Intensive nine-week programme covering the digital product lifecycle, including product discovery, user needs analysis, MVP definition, prioritisation, roadmapping, product metrics and Go-to-Market strategy. Team project: designed an AI-powered Smart Quality Assistant aimed at improving listing quality and retention for a real estate marketplace, from problem definition to MVP roadmap and launch s

Professional Master’s Programme in Digital Marketing.

4 DATE Blogging - Corso di Blogging & Content Marketing
19 - 25 Maggio / 1 - 8 Giugno 2019
Valentina Falcinelli - Scrivere testi per il Web senza disperdere la propria identità
Riccardo Esposito - Pratiche SEO per il calendario editoriale del blog
Enrico Collorà - User Experience del Blog per convertire
Cristiano Carriero - Storytelling aziendale (e umano) per sedurre, intrattenere e
acquisire
Car

Corso di Blogging & Content Marketing covering web writing, SEO, user experience, and storytelling.

Thesis on plain administrative language: analysed citizens’ information needs and redesigned complex public documents to improve clarity, accessibility and usability.