FRANCESCA PEGORARO
@francescapegoraro
I build integrated marketing campaigns through content, visual communication, and cross-functional project management.
What I'm looking for
At PMP, the Application Specialist, I lead marketing communication across digital strategies, global campaigns, trade shows, events, and internal and external communication.
Previously at Calligaris, I helped relaunch Connubia online by coordinating social media, website content, advertising, and digital media. I also managed social content, digital advertising campaigns, e-commerce updates, and web development for the Calligaris interior design brand.
My work combines visual thinking, content strategy, and project management, shaped by experience at H-FARM, Hamburg Kreativ Gesellschaft, and freelance projects in Italy and Germany.
With a contemporary art and urban studies background, I enjoy turning each project’s story into effective communication across the right channels. I contribute best in collaborative, international teams and work fluently in Italian, English, and German.
Experience
Work history, roles, and key accomplishments
From digital strategies to project & event management; from trade shows to global campaigns, and internal/external communication, my goal is to support the company in effectively conveying its values and spreading the innovative value of its products to both customers and stakeholders. Passionate about #newmedia and content design, I am committed to enhancing brand perception and advocating the va
How do you relaunch an interior design brand online, through social media and digital content?
This is the challenge I accepted and the goal that drives all the projects I oversee every day.
I coordinate and curate all the activities & projects that involve the brand Connubia and its online presence: from social media to website's contents, from adv to digital media.
www.connubia.com
As Social Media & Content Manager within the Marketing team I take care of all things digital for the interior design brand Calligaris: Social media content, social and digital adv campaigns, website and e-shop update & further development.
The digital team works closely with other company departments, which is why organisation, teamwork, flexibility and the ability to quickly change plans are ve
H-FARM Education is the unit committed to professional growth and aims to educate, empower & inspire the next generation of creators.
I worked as part of the Communication & Marketing Team in promoting and advertising courses, workshops and master programmes. Every project has a particular story to tell and it was my responsibility to find the right way and the best channel to tell it.
Among
Bancs is an architectonic multipurpose system that can be used as a chair, console, étagère, staircase, footbridge and anything else you can imagine.
I am supporting Bancs within Social Media Management and PR.
Digital Accademia is a digital culture hotspot. Knowledge management, innovation, business training, internal communication, brand identity, storytelling and education are the sectors of interest.
I design and curate contents for digital projects and communications campaigns.
GOODplace is the platform for innovative business that embrace the "new work generation": sustainable, flexible, employee oriented.
I´m contributing in the development of the Start-Up within the Blog, Online communication (website administration, newsletter...) and events´ organisation & documentation.
www.GOODplace.org/blog
The Villa Verde is a place where everyone can learn something more about what we drink, when we drink. There you can find wine tasting and sommelier evening or even events about gin or whisky.
I was in charge of the online presence of the Villa, from content management to social media, layout and picture editing.
https://www.villa-ver.de/
The kreativeseiten-hamburg.de is an online platform for creatives.
Between costumers care and online copyrighting, I was responsible for the developing, updating and promotion of the website. This means content management, communication, video and graphic.
Although i was the project manager, I never really worked alone but happily and intensively collaborated with the small but really professional
I translated video material for a reportage.
http://www.elbmotion.de
I took part as Italian translator to some guided tours around Hamburg and mostly in the International Building Exhibition IBA Hamburg
http://www.iba-hamburg.de/en/iba-in-english.html
The tours were focused on: history and development of the city, architecture and renewable energy, creative development of the city.
After attending an internship at the Hamburg Kreativ Gmbh I happily assisted the team within event & workshops management as well as with internal researches within the local creative industries.
Main competences: event and worksop assistance & organisation, content management, social media, photography and graphic design, researches.
www.kreativgesellschaft.org
The Leonardo da Vinci programme is a European Commission funding programme focused on the teaching and training needs of those involved in vocational education and training (VET).
As a winner of the grand I attended an internship by the Hamburg Kreativ Gesellschaft.
During the internship I have been mostly involved with communication projects & campaign, event assistance and costumer care. Beyon
I assisted the visitors during the exhibition of John Weasley which was organise during the 53th Venice Art Biennale.
University Collaborator in the Cartography Center - CIRCE
Jan 2008 - Jan 2009 (1 year)
I contributed to the digitalisation of the Cartography center.
Co-Curator of Look Up Bologna, Research for an Urban Cartography
Jan 2008 - Dec 2008 (11 months)
In the context of a curatorial workshop guided by Cornelia Lauf I was involved in the ideation and organisation of a curatorial project which focused itself in the recent history of the city of Bologna.
Focus: contemporary art history, urban studies, video making, exhibition
Education
Degrees, certifications, and relevant coursework
Università Iuav di Venezia
Master's degree, Visual arts & urban studies
2007 - 2010
The master’s programme focused on the production and promotion of contemporary arts. I completed the programme with a thesis on the role of creative industries in urban development.
Università Iuav di Venezia
Bachelor's Degree, Visual and Performing Arts
2003 - 2007
Here started my passion for Visual and contemporary art as well as Theater and Performing Arts.
I attended workshops on Photography and Video Editing and finally graduated with a Thesis about digital arts in the Italian cultural offer.
Liceo Linguistico GB Ferrari, Este, PD, ITALY
High School, Languages
1998 - 2003
Liceo Linguistico GB Ferrari
High School Diploma, Languages
1998 - 2003
High school diploma with a focus on languages.
Availability
Location
Authorized to work in
Website
bit.ly/AboutFrancescaPPortfolio
bit.ly/AboutFrancescaPJob categories
Skills
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