Robertus Davis
@robertusdavis
I grow ecommerce brands through paid media, Shopify, and operational leadership.
What I'm looking for
I lead ecommerce strategy and operations for Amazon and direct-to-consumer brands at FBA Business In A Box, aligning paid media, content, finance, operations, and customer support around scalable growth.
Previously, I led digital growth for Plinths New York, overseeing Meta and Google acquisition, SEO, Shopify optimization, lifecycle marketing, conversion improvement, and expansion processes for customers in the United States and Canada. I build and coach remote teams, introduce structured testing, and use data to improve commercial decisions and customer experience.
My background also includes founding DNA Union, where I developed apps and 2D games, designed UI/UX, and managed projects. I bring hands-on experience in marketing, business development, account management, and building practical systems that turn growth ideas into reliable execution.
Experience
Work history, roles, and key accomplishments
General Manager
FBA Business In A Box LLC
Apr 2023 - Present (3 years 4 months)
Led ecommerce strategy and operations for multiple Amazon and direct to consumer brands, balancing commercial priorities, client expectations, and cross functional execution. Worked directly with business owners to improve marketing performance, streamline operations, and establish scalable processes that supported long term growth.
General Manager, Multi Brand Ecommerce Operations
Apr 2023 - Present (3 years 4 months)
Led ecommerce strategy and operations for multiple Amazon and direct to consumer brands, balancing commercial priorities, client expectations, and cross functional execution.
Worked directly with business owners to improve marketing performance, streamline operations, and establish scalable processes that supported long term growth.
Highlights:
-Directed paid media strategy across multiple eco
Led the ecommerce operations and digital growth strategy for a direct to consumer furniture brand serving customers across the United States and Canada.
Worked directly with ownership to shape commercial decisions, improve marketing performance, streamline operations, and build scalable internal systems that supported sustainable business growth.
Key responsibilities included:
-Led paid acqui
Apps & Game Developer - Founder, Project manager , UI/UX designer
Jan 2016 - May 2025 (9 years 4 months)
- Collaborated with product managers to gather and evaluate user requirements, ensuring alignment with project objectives.
- Illustrated design ideas using storyboards, process flows, and sitemaps, effectively communicating design concepts and functionality.
- Designed graphic user interface elements, including menus, tabs, and widgets, to create visually appealing and intuitive user experiences.
Customer Engagement Manager/Key Account Manager
Jul 2021 - Jun 2022 (11 months)
- Develop and execute strategic account management plans to nurture and grow key customer relationships.
- Act as the primary point of contact for assigned key accounts, building strong rapport and understanding their unique business requirements.
- Conduct regular meetings and check-ins with customers to assess satisfaction levels and identify opportunities for value-added services.
- Collaborate
- Built, maintained, and continuously improved relationships with Astra Otoparts partners, effectively managing mutual interests.
- Ensured long-term win/win business relationships, fostering trust and collaboration.
- Collaborated with the Business Development Team to identify and capitalize on growth opportunities within the territory.
- Developed and expanded business by following up on potenti
- Proactively pursued new business opportunities, identifying and capitalizing on untapped markets.
- Effectively communicated and presented innovative programs to prospective clients, demonstrating value and securing partnerships.
- Cultivated and maintained strong relationships with potential and existing clients, fostering trust and loyalty.
- Oversaw the development of impactful marketing lite
- Orchestrated impactful marketing events, including product launches, partner and media gatherings, and marketing communication activities.
- Fostered and maintained strong relationships with media representatives, securing positive coverage and increasing brand exposure.
- Coordinated and managed partnerships to drive collaborative initiatives and achieve mutual business objectives.
- Developed
Education
Degrees, certifications, and relevant coursework
Universitas Tarumanagara
Bachelor's degree, Computer/Information Technology
2009 - 2014
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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