At PT Sentra Ponselindo, I led omnichannel marketing across online channels and physical retail. I grew online sales revenue from IDR 300 million per month to IDR 2 billion per month within 12 months and increased ROAS from an average of 2.4x to over 66.7x.
At PT Gunanusa Eramandiri, I developed the company’s digital ecosystem and marketing programs for FMCG, baking, and cosmetics products. The brand reached #6 in the Snacks & Nuts category, and monthly sales grew by an average of 27.2%.

