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Roberto Martin Alvarez

@robertomartinalvarez

I drive enterprise growth through value selling, digital transformation, and strategic account leadership.

Spain
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What I'm looking for

I'm looking to lead strategic enterprise growth through value-based selling, executive relationships, digital transformation, and partner-led sales motions.

I've spent 25 years growing enterprise technology business across Spain, Iberia, and international markets. At Autodesk, I manage strategic enterprise accounts, connecting customer priorities to ROI-backed solutions, expansion, and long-term value.

Previously at Oracle, IBM, and VMware, I led Cloud CX, hybrid cloud, infrastructure, digital sales, and partner-led opportunities across Spain, Portugal, and Malta. I bring together executives, technical teams, customer success, marketing, and channel partners to move complex deals forward.

I'm strongest in executive relationships, business-case development, forecasting, negotiations, and translating transformation challenges into measurable outcomes. My experience spans cloud, SaaS, enterprise software, systems, storage, professional services, and strategic partner ecosystems.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Universidad Complutense de Madrid logoUM

Universidad Complutense de Madrid

Bachelor's Degree, Labour Law

1996 - 2002

Pursued a Bachelor's Degree in Labour Law, gaining a comprehensive understanding of legal frameworks and labor regulations.

Tech stack

Software and tools used professionally

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