Open to opportunities

Renato Luís

@renatolus

Message

GTM/RevOps engineer specializing in automation, data hygiene, and sales pipeline optimization.

Brazil

Message

What I'm looking for

I seek a role where I can lead automation and data-hygiene initiatives, streamline sales workflows, and collaborate with SDRs/AEs to improve pipeline quality and conversion.

I am a Brazilian GTM Engineer with 11+ years of Sales, Marketing, and RevOps experience across LatAm and US markets, focused on automating repetitive work and cleaning data at scale to improve sales outcomes.

My core strengths include building integrations with n8n, Clay, and HTTP APIs, designing enrichment and routing flows, and standardizing CRM outcomes to give reps clearer targets and more reliable dials.

I have led projects that cleaned 30K+ priority records, enriched 12K+ accounts to drive ~$1M+ ARR growth, and set up automation that reduced wasted touches and sped up proposal delivery.

I am trilingual (English, Spanish, Portuguese) and comfortable with the daily RevOps tools — Salesforce, Outreach, HubSpot, Instantly, ZoomInfo, and Lusha — while also contributing to SEO, funnel reporting, and growth initiatives.

Experience

Work history, roles, and key accomplishments

Current

GTM Operations

Current

HockeyStack

Apr 2025 - Present (6 months)

Built automated checks and cleaned 30K+ priority records to reduce failed dials and wasted touches; implemented Clay + n8n flows to surface high-probability contacts and standardized call outcomes across Salesforce and Outreach to improve pipeline visibility.

N8n Clay.Com Salesforce Outreach Data Hygiene APIs Webhooks Automation)Reporting Automation

Revenue Operations Assistant

BusRight

Jun 2023 - Mar 2025 (1 year 9 months)

Researched and enriched 12K+ public school district accounts enabling territory coverage that contributed to ~$1M+ ARR growth; automated 2K+ Figma proposal documents to accelerate quoting and aided retention of a $40K+ ARR account.

Data Enrichment Salesforce Territory Coverage Process Automation CRM

SEO Copywriting Specialist

Virtual Latinos

Nov 2021 - Jun 2023 (1 year 7 months)

Led SEO and content strategies that increased Quick Calls booked by 38% and generated 550+ organic leads per quarter; redesigned site and targeted landing pages producing 1.5K+ inbound leads.

SEO Content Strategy GA4 SEMrush SERanking Landing Page Optimization Copywriting Performance Dashboards

Growth Account Manager

4Revops

Nov 2020 - Jul 2021 (8 months)

Managed integrations for clients across Brazil, UAE, and UK; implemented content marketing that improved healthcare appointments booked by 12% MoM and led client-facing SEO initiatives via HubSpot and ActiveCampaign.

Account Management HubSpot ActiveCampaign SEO Integration Content Marketing Client Success International Accounts

Community Marketing Manager

Nutre

Jan 2020 - Dec 2020 (11 months)

Developed digital marketing and SEO campaigns that drove 33% more conversions YoY and increased app downloads by 26% through targeted content and geolocated campaigns.

Digital Marketing Google Ads SEO Content Strategy App Growth Campaign Optimization Analytics

Social Media Automation

Isobar Brasil

Aug 2016 - Dec 2016 (4 months)

Collaborated on federal social media campaigns and implemented automation to integrate ministerial websites into a consolidated X/Twitter news feed for presidential accounts.