Open to opportunities

Ana Rita Pieri Cordeiro

@anaritapiericordeiro

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CRM MarTech specialist driving data-led marketing automation and multilingual digital engagement.

Brazil

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What I'm looking for

I seek a role in CRM/MarTech or marketing operations where I can optimize automations, drive data-led campaigns, manage multilingual content, and grow within a collaborative, remote-friendly team.

I am a CRM MarTech specialist with an MBA in Marketing focused on MarTech and AdTech, blending strategic marketing operations with strong data analysis skills.

My career includes optimizing customer journeys, managing email marketing programs, and executing webinars and events using platforms such as Marketo, Salesforce, Demandbase, and Qualified.

I have led multilingual content and website projects, coordinated translation and localization (PT/EN), and supported major clients including Mastercard, LinkedIn, Mondelez and Ache Farmacêutica.

I thrive in remote, multicultural environments, combining community management, content curation, and cross-functional collaboration to improve engagement and lead qualification metrics.

Experience

Work history, roles, and key accomplishments

Marketing Operations Associate

Quorum

Managed daily email marketing production and designed/executed webinar and event programs in Marketo, optimizing automations and processes to increase qualified marketing leads.

Marketo Salesforce DemandBase Qualified Email Marketing Marketing Operations Lead Qualification

Content Manager, Public Sector

The 8 Agency

Managed Google Public Sector content strategy for Latin America, coordinating localization and translation to Portuguese and English and increasing regional engagement and relevance.

Content Strategy Localization Translation Management Portuguese English Regional Marketing

Community Manager

GoGloby

Managed and moderated a global technology talent community in English across social channels, created strategic email and social content to grow reach and engagement.

Community Management Social Media Email Marketing Content Strategy English Multicultural Communication

CRM MarTech Specialist

Ogilvy

Built and optimized multilingual websites and customer journeys for major clients (Ache, Mastercard, LinkedIn, Mondelez), led marketing automation improvements and data-driven strategies to boost engagement and online presence.

Marketo Salesforce Marketing Automation CRM Data Analysis Campaign Management Customer Journey Mapping

Education

Degrees, certifications, and relevant coursework

Galícia Educação

Master of Business Administration, Marketing Management

2022 - 2024

MBA in Marketing Management with specialization in MarTech and AdTech focusing on marketing technology, advertising technology, and strategic marketing management.

Pontifícia Universidade Católica de Minas Gerais

Bachelor's Degree, International Relations

2018 - 2022

Bachelor's degree in International Relations covering international politics, diplomacy, and global affairs with emphasis on cross-cultural communication.