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Shaik Moula

@shaikmoula

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Senior Executive – Programmatic at WPP, managing DV360 and The Trade Desk campaigns from setup through reporting.

India

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At WPP, I managed end-to-end programmatic campaign setup and trafficking across DV360 and The Trade Desk, including campaign builds and pre-launch QA. I monitored delivery and pacing, then prepared performance reports using DSP platforms, Excel, and Google Sheets.

At Spectrum Digitals, I worked on Display and Connected TV campaigns, handling setup, monitoring, optimization, and reporting. I also supported campaign troubleshooting and gained basic exposure to Amazon DSP.

Experience

Work history, roles, and key accomplishments

Senior Executive – Programmatic

WPP

Apr 2026 - Oct 2026 (6 months)

Managed end-to-end programmatic campaign setup and trafficking across DV360 and The Trade Desk. Performed campaign QA, monitored performance, and prepared reports.

DV360 The Trade Desk Campaign Setup Trafficking QA Monitoring Pacing Reporting Excel Google Sheets Amazon DSP

Programmatic Executive

Spectrum Digitals

Sep 2024 - Apr 2026 (1 year 7 months)

Worked on programmatic advertising campaigns using DV360 and The Trade Desk, handling setup, trafficking, monitoring, optimization, and reporting. Supported Display and CTV campaigns with targeting and creative assignments.