At IDS / WALMART, I lead technology and digital transformation initiatives for e-commerce and digital platforms. I led the implementation of Walmart Marketplace in Costa Rica and Guatemala, integrating third-party sellers into the e-commerce ecosystem.
At JUPEMA, I led the Digital Services function across customer interaction channels, focusing on service quality, operational continuity, and customer experience. I’ve also worked on customer journeys, service transformation, and business analytics, connecting customer insights and operational data to improvement opportunities.

