At Hindustan Unilever, I managed South India’s largest branch, a ₹10,000 Cr Home & Personal Care portfolio with 32% combined market share. I built annual operating and micro-marketing plans, and used Nielsen and Kantar data to identify opportunities and address share losses.
I designed go-to-market plans for new segments, including Vimshudham’s temple-store channel and Floor Cleaner Bioenzyme, which launched in Bangalore and scaled pan-India. At Viva Supermarket, Landmark Group, I led assortment strategy and promotional calendars across three GCC markets; I also supported e-commerce analytics projects, including Flipkart Minutes and data integration across nine platforms.
