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Shivani BhardwajSB
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Shivani Bhardwaj

@shivanibhardwaj

Strategy and operations leader with experience in owning ambiguity-heavy problems, scaling operations and aligning teams to deliver measurable impact.

India
Message

What I'm looking for

I seek roles where I can lead end-to-end projects, build scalable operating models, and drive measurable growth in fast-paced consumer businesses.

I am a category and operations professional with 3.5+ years of experience in high-growth consumer businesses, owning ambiguity-heavy problem statements across category strategy, partner operations, and service excellence. My work has focused on translating data and on-ground insights into scalable operating models that drive sustainable growth while balancing customer experience, unit economics, and operational efficiency.

At Urban Company, I lead cross-functional initiatives across supply, operations, product, and analytics, with direct impact on category revenue, repeat rate, NPS, and partner productivity. I have driven pricing and service model interventions, improved network utilization, and corrected supply–demand imbalances to strengthen contribution margins and long-term category health. I also build KPI-led execution frameworks and governance mechanisms that improve predictability and P&L discipline at scale.

Previously at Reliance Retail, I supported a large FMCG portfolio with exposure to demand planning, inventory optimization, pricing inputs, and vendor management—contributing to improved stock health and profitability.

I am interested in roles at the intersection of growth, P&L ownership, and operations, where structured problem-solving and cross-functional leadership can create scalable business impact.

Experience

Work history, roles, and key accomplishments

UL
Current

Senior Manager

Urban Company Ltd.

Jul 2025 - Present (6 months)

Led KPI-driven rollout of Proof of Work and Partner Actioning, achieving 82% partner adherence in one month. Redesigned service operating models to reduce customer detractors by 8 pp and improve repeat rate and NPS. Standardized partner support workflows, cutting manual intervention from 45% to 28%, and established governance through audits and performance reviews to drive execution consistency.

Urban Company Ltd. logoUL

Category Manager

Urban Company Ltd.

Aug 2023 - Jun 2025 (1 year 10 months)

Awarded “UC Champ – Ownership” for leading high-impact initiatives. Owned end-to-end Salon Revamp (Delhi NCR), delivering 95% Hub Demand Coverage in Prime and 93% in Luxe. Scaled Partner Actioning to 99% coverage, drove face-care revenue via pricing experiments (3.3% attach-rate, 2% uplift), improved Luxe profitability through supply rebalancing, and increased Ideal Partner share from 43% to 65%.

Reliance Retail Ltd. logoRL

Assistant Category Manager

Reliance Retail Ltd.

Jun 2022 - Jul 2023 (1 year 1 month)

Owned category operations for Culinary Foods (FMCG) portfolio, managing demand planning, pricing inputs, and supply coordination for an average monthly business of INR 25 Cr. Improved forecast accuracy and stock health through replenishment and inventory controls, optimized assortment by rationalizing low-velocity SKUs, and built vendor partnerships to improve cost efficiency and supply stability.

Education

Degrees, certifications, and relevant coursework

National Institute of Technology, Tiruchirappalli logoNT

National Institute of Technology, Tiruchirappalli

Master of Business Administration, Business Administration

Grade: CGPA: 8.14

Master of Business Administration with a CGPA of 8.14 from National Institute of Technology, Tiruchirappalli.

Ramanujan College, University of Delhi logoRD

Ramanujan College, University of Delhi

Bachelor of Commerce, Commerce

Grade: CGPA: 7.36

Bachelor of Commerce with a CGPA of 7.36 from Ramanujan College, University of Delhi.

HS

Holy Child Public School

Class XII, Secondary Education

Grade: 87.80%

Completed Class XII under the CBSE curriculum with 87.80% marks.

Tech stack

Software and tools used professionally

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Shivani Bhardwaj - Senior Manager - Urban Company Ltd. | Himalayas