rahul raveendran
@rahulraveendran1
I scale B2B demand generation through paid media, SEO, and AI automation.
IndiaWhat I'm looking for
I build full-funnel paid acquisition and demand generation programs across Google Ads, Meta Ads, LinkedIn Ads, SEO, and content.
At Insasoft, I manage Google Ads and Meta Ads strategy for IT, tourism, hospitality, and eCommerce clients, delivering a 50% average ROAS increase and reducing cost per lead by 19%.
Previously at Business Financial Group, I grew organic traffic by up to 200% through technical SEO and content strategy, while improving PPC ROI by up to 70% and reducing CPA by 50%.
I combine campaign execution with n8n and Zapier automations that connect ad platforms, CRMs, lead capture tools, and reporting workflows to improve routing, targeting, and pipeline velocity.
Experience
Work history, roles, and key accomplishments
Performance Marketing Expert & Digital Marketing Consultant
Insasoft
Jan 2024 - Present (2 years 8 months)
Architected and managed full-funnel paid media strategies across Google Ads and Meta Ads for IT, tourism, hospitality, and eCommerce clients, managing $5K–$15K in monthly ad spend and driving a 50% average increase in ROAS. Reduced cost-per-lead by 19% through audience segmentation, bid optimization, and landing page CRO testing.
Education
Degrees, certifications, and relevant coursework
Bharathiar University
Bachelor of Computer Applications, Computer Applications
Bachelor of Computer Applications degree from Bharathiar University, completed in 2008.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Job categories
Skills
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