Papia Das
@papiadas
I build SEO-driven content strategies that grow organic visibility, engagement, and brand authority.
What I'm looking for
I've created SEO-driven blogs, website copy, LinkedIn content, PR articles, newsletters, and brand storytelling across enterprise technology, manufacturing, education, sports, e-commerce, and B2B and B2C brands.
Through independent content strategy and personal branding projects, I earned five first-page commercial keyword rankings across Dubai and Sharjah, increased clicks from 24 to 442, and grew impressions from 303 to 56.3K within 120 days. I've also repositioned executive LinkedIn profiles for #1 Google visibility and AI-search discoverability.
At Fore Excel, I developed content and brand communications for three enterprise brands, growing their audience to 3.5K+ followers, 42.5K+ organic impressions, and 73.9% average engagement. My SEO-driven website and blog work contributed to 7,000+ organic website visitors in 2024.
I bring hands-on experience in editorial planning, WordPress publishing, keyword research, on-page SEO, AI-assisted content creation, email newsletters, social media, PR, and paid campaign copy. I enjoy turning clear positioning and useful content into measurable visibility and audience growth.
Experience
Work history, roles, and key accomplishments
Senior Marketing Specialist - Content Strategy & Personal Branding
Independent Projects
Sep 2025 - Present (11 months)
Developed SEO content strategies, website copy, and blogs for Shopify e-commerce brands. Achieved significant improvements in keyword rankings, clicks, impressions, and content performance.
Marketing Strategist — Content & Brand Communications
Fore Excel Pvt. Ltd.
Jul 2023 - Aug 2025 (2 years 1 month)
Developed LinkedIn content strategies, technical articles, SEO blogs, and thought leadership content for three enterprise brands. Managed editorial calendars, WordPress publishing, and cross-functional copy reviews.
Content & SEO Executive
MIT World Peace University
Oct 2022 - Jan 2023 (3 months)
Redesigned internal email newsletter, lifting unique open rate and reducing bounce rate. Managed Substack publication including content curation, writing, scheduling, and audience analytics.
Digital Marketing Executive
Regaal Resources Pvt. Ltd.
Feb 2021 - Oct 2022 (1 year 8 months)
Wrote paid PR articles for industry publications and created website silo content structures. Ran Meta remarketing campaigns with copy-led creative, generating leads at a low cost per lead.
SMO & Content Executive
Ability Games Pvt. Ltd.
Jun 2019 - Jan 2021 (1 year 7 months)
Wrote real-time sports content and managed social media for three sports brands. Built Instagram following from zero to 7,000 in 12 months and managed an active Facebook community.
Social Media Strategist
Freelance
Mar 2018 - Jun 2019 (1 year 3 months)
Increased engagement and video views across five platforms by rewriting content strategy and automating publishing workflows.
Education
Degrees, certifications, and relevant coursework
West Bengal State University
Postgraduate Diploma, Journalism and Mass Communication
2016 - 2018
Pursued a postgraduate degree in Journalism and Mass Communication, gaining expertise in media and communication strategies.
Availability
Location
Authorized to work in
Portfolio
papia19.github.io/writing-portfolioJob categories
Skills
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