
Advait Murthy
@advaitmurthy
I build data-driven digital marketing campaigns that grow engagement, web traffic, and brand visibility.
What I'm looking for
I've delivered digital marketing and content campaigns across consulting, agency, startup, and freelance environments, using data-driven storytelling to grow engagement, traffic, and brand visibility.
At The Business Research Company, I led strategy across five platforms, increasing engagement by 33% and followers by 21% in four months. I also improved content templates to lift web traffic by 25% and supported campaigns generating more than 10,000 monthly impressions.
I've created strategic copy and multi-channel campaign assets for multinational clients at Metropol9, and built sustainability content strategies at TraceX Technologies that increased engagement by 33% and helped rank blockchain traceability keywords in the top five results. I'm continuing to build my AI tools knowledge for digital marketing work.
Experience
Work history, roles, and key accomplishments
Digital Marketing Consultant
Freelancing
Nov 2025 - Present (10 months)
Planned and executed social media campaigns across 3 platforms, increasing engagement and audience reach. Created 20+ marketing assets and repurposed long-form content into multi-channel campaigns.
Digital Marketing Associate
The Business Research Company
Oct 2022 - Sep 2023 (11 months)
Led digital marketing strategy across 5+ platforms, growing engagement by 33% and follower base by 21% within four months. Improved content templates to increase web traffic by 25% and mentored interns on content optimisation.
Copywriter
Metropol9
Jan 2022 - Sep 2022 (8 months)
Developed strategic copy for 3 multinational clients, improving brand positioning and audience engagement. Produced 40+ campaign materials across digital and print channels, supporting a 15% rise in client campaign performance.
Social Media Consultant
TraceX Technologies
Oct 2021 - Jan 2022 (3 months)
Directed end-to-end content strategy for sustainability campaigns, achieving a 33% engagement increase and higher B2B visibility. Improved SEO ranking to top 5 results for target blockchain traceability keywords.
Education
Degrees, certifications, and relevant coursework
Be10X
AI Career Accelerator Programme, Artificial Intelligence
Currently enrolled in the AI Career Accelerator Programme.
IE Business School
Marketing Mix Implementation, Marketing
Completed the Marketing Mix Implementation certification.
Warwick Business School, University of Warwick
Master of Science, Marketing and Strategy
2024 - 2025
Grade: Merit
MSc in Marketing and Strategy with Merit, specialising in Marketing Strategy, Digital Business, Market Research, Branding, and Marketing Communications.
University of Colorado Boulder
Business Communication Specialisation, Business Communication
Completed the Business Communication Specialisation certification.
ICFAI Business School
Bachelor of Business Administration, Business Administration
2018 - 2021
Grade: 7.78/10
Bachelor of Business Administration with a CGPA of 7.78/10, specialising in Digital Marketing and Business Analytics.
DeepLearning.AI
AI for Everyone, Artificial Intelligence
Completed the AI for Everyone certification.
Datacamp
Introduction to Python, Programming
Completed the Introduction to Python certification.
IBM
Gen AI for Digital Marketing, Digital Marketing
Completed the Gen AI for Digital Marketing certification.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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