Pulkit Sharma
@pulkitsharma4
I scale profitable D2C and e-commerce growth through performance marketing and data.
What I'm looking for
I'm leading Usha International’s digital marketing strategy across biddable media, programmatic, SEO, GEO, e-commerce, and quick commerce. I manage ₹2Cr+ monthly budgets and drive online growth across Amazon, Flipkart, and Zepto.
I delivered 20% YoY growth in e-commerce paid sales while improving advertising efficiency by approximately 35%. I also led Amazon Prime Day, Independence Day Sale, and Flipkart GOAT Sale, driving a 40–45% revenue uplift from BAU.
Previously at BIBA Fashion, I owned acquisition and revenue growth for BIBA D2C and Rangriti, managed ₹3Cr+ monthly media budgets, and led a team of four. I reduced discounting by 5–10% while maintaining conversion and revenue, and delivered 70–75% incremental order uplift during major sales events.
At Affle, I helped scale biddable-channel revenue by 250% and improve client conversion rates by 45%, while contributing as a founding team member for IRIS, an AI-driven Meta Ads optimization platform.
Experience
Work history, roles, and key accomplishments
Senior Manager - Digital Marketing
Usha International Limited
May 2026 - Present (3 months)
Leads Usha's digital marketing strategy, managing ₹2Cr+ monthly budgets across biddable, programmatic, SEO, and e-commerce channels. Delivered 20% YoY growth in e-commerce paid sales and improved advertising efficiency by ~35%.
Education
Degrees, certifications, and relevant coursework
Indian Institute of Management Kozhikode
Master of Business Administration, Business Administration
2024 -
Pursuing a Master of Business Administration at the Indian Institute of Management Kozhikode, expected to graduate in 2026.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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