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Pulkit SharmaPS
Open to opportunities

Pulkit Sharma

@pulkitsharma4

I scale profitable D2C and e-commerce growth through performance marketing and data.

India
Message

What I'm looking for

I'm looking to lead profitable digital, D2C, and e-commerce growth by owning revenue, media investment, ROI, and full-funnel performance. I value roles where I can use data, customer insights, experimentation, and team leadership to scale sustainable growth.

I'm leading Usha International’s digital marketing strategy across biddable media, programmatic, SEO, GEO, e-commerce, and quick commerce. I manage ₹2Cr+ monthly budgets and drive online growth across Amazon, Flipkart, and Zepto.

I delivered 20% YoY growth in e-commerce paid sales while improving advertising efficiency by approximately 35%. I also led Amazon Prime Day, Independence Day Sale, and Flipkart GOAT Sale, driving a 40–45% revenue uplift from BAU.

Previously at BIBA Fashion, I owned acquisition and revenue growth for BIBA D2C and Rangriti, managed ₹3Cr+ monthly media budgets, and led a team of four. I reduced discounting by 5–10% while maintaining conversion and revenue, and delivered 70–75% incremental order uplift during major sales events.

At Affle, I helped scale biddable-channel revenue by 250% and improve client conversion rates by 45%, while contributing as a founding team member for IRIS, an AI-driven Meta Ads optimization platform.

Experience

Work history, roles, and key accomplishments

UL
Current

Senior Manager - Digital Marketing

Usha International Limited

May 2026 - Present (3 months)

Leads Usha's digital marketing strategy, managing ₹2Cr+ monthly budgets across biddable, programmatic, SEO, and e-commerce channels. Delivered 20% YoY growth in e-commerce paid sales and improved advertising efficiency by ~35%.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management Kozhikode logoIK

Indian Institute of Management Kozhikode

Master of Business Administration, Business Administration

2024 -

Pursuing a Master of Business Administration at the Indian Institute of Management Kozhikode, expected to graduate in 2026.

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