Akshi Chhabra

At Flipkart, I lead end-to-end performance marketing for Shopsy, driving full-funnel growth through integrated campaigns across Meta, Google, and Programmatic. I manage a $2M+ monthly budget and reduced acquisition cost by 16% while improving CTR by 20% through customer data and creative analysis.

Previously at DATAWRKZ, I executed full-funnel campaigns for D2C and F&B clients, including global app acquisition for a remittance app. Managing $100K+ budgets across Meta, Google, TikTok Ads, and Appsflyer, I reduced acquisition costs by 60% and helped grow client-driven company revenue by 50%.

I also developed 40+ media plans across nonprofits, universities, retail, restaurants, and financial products, working closely with growth managers and marketing leaders to deliver tailored solutions.

My foundation includes keyword optimization, consumer and competitor analysis, social media strategy, and Power BI dashboard development. I hold an MBA in Marketing and bring hands-on experience with Amazon DSP, Google Search, Display, Apps, and Search Ads 360.