Open to opportunities

Prayoga Handayaprana

@prayogahandayaprana

I drive hospitality technology growth through regional commercial strategy, partnerships, customer success, and revenue transformation.

Indonesia

Message

What I'm looking for

I'm looking to lead regional commercial growth for hospitality technology or hotel businesses, combining AI, SaaS, revenue strategy, partnerships, customer success, and hands-on operational understanding across Southeast Asia.

I'm leading commercial strategy and market development at REBEAN.AI, helping hotels improve AI visibility and Generative Engine Optimization across Indonesia and neighbouring Southeast Asian markets.

Previously, I led regional commercial strategy for STAAH across Indonesia, the Philippines, and Thailand, growing new business, retention, partnerships, and technology adoption. At Hanging Gardens International, I led commercial transformation across a luxury multi-property portfolio through distribution optimization, direct booking acceleration, CRM implementation, and data-driven pricing.

With 20+ years across hotel operations, revenue management, distribution, SaaS, and AI-powered hospitality technology, I bridge the way technology is sold, adopted, implemented, and measured against commercial impact.

Experience

Work history, roles, and key accomplishments

Current

Regional Commercial Director

Current

REBEAN.AI

Jun 2026 - Present (3 months)

Lead commercial strategy and market development for an AI hospitality technology company, focusing on AI visibility and Generative Engine Optimization (GEO). Engage hotel owners and executives to identify AI visibility gaps and drive scalable customer adoption.

AI Generative Engine Optimization Go To Market Strategy Strategic Partnerships Business Development Customer Success Market Expansion