PRAKHAR CHANDRAKAR

I lead AI and regional strategy for an in-house keyboard product, delivering ~$80M in attributable annual value across the Galaxy S series and serving 30 M+ users through multilingual typing, smart UX and deep localisation. I increased adoption from 15% to 23% YoY, improved retention by 56%, lifted engagement by 25% through gamification, and raised NPS from 67 to 74.

I built PRD/BRD, ran A/B testing for features like Undo-Redo and Samsung Pass Key (25% uplift in adoption, 15% improvement in task completion), and designed product roadmaps and GTM strategy integrating AI-powered voice typing and predictive text. I also piloted strategic partnerships and set up 4 outcome-based Centres of Excellence, managing an annual investment portfolio of 20+ crs and generating large-scale data assets while reducing data acquisition costs by 70%.

Earlier I led marketing & strategy at Tata Motors with measurable market-share and revenue impact and began my career in software development on CAD-PLM SaaS products. I hold an MBA (Marketing + Strategy) from IIM Ranchi and a B.Tech in Computer Science from NIT Raipur, and I focus on data-driven product decisions, cross-functional leadership, and rapid experimentation.