Pourya Mazaheri Fard

Provide guidance on technology-enabled marketing strategies for a restaurant tech company. Implement data-driven marketing and optimize marketing automation workflows while integrating AI tools and maintaining performance metrics.

Drive strategic marketing initiatives for an insurance AI-tech company using AI-driven insights. Implement CRM workflows, marketing automation improvements, and performance metrics to refine strategies.

Lead marketing operations focused on innovation and performance for an insurance tech company. Use Python for data analysis, implement tracking infrastructure, and champion marketing technologies to improve campaign delivery.

Developed and improved Python functionality in the VPP team for an energy consumption analysis SaaS environment. Built estimation algorithms, optimized code performance and reliability, and supported collaboration, code reviews, and documentation.

Led technical marketing efforts to drive growth across healthcare and luxury retail. Developed data-analytics-driven marketing strategies and funnels, managed campaign execution teams, and implemented new marketing technologies.

Executed performance marketing campaigns to improve client visibility and engagement. Applied SEO and analytics to optimize landing pages and used A/B testing to refine campaign elements based on user behavior.

Managed digital operations for a national congress, including building a platform for event registrations and communications. Coordinated event logistics, implemented an online feedback system, supported marketing for participant attraction, and tracked progress with project management tools.

Earned a master's degree at Shahed University with a thesis on computational methods in civil engineering.