Pooja Sondhi
@poojasondhi
Board-facing operations and technology leader driving digital lending, automation, and regulatory compliance.
IndiaWhat I'm looking for
I am a board-facing operations and technology leader with over 21 years of experience in banking and NBFC operations, focused on digital lending and loan systems. I have built and scaled LOS/LMS platforms and automated processes to manage multi-crore portfolios.
As Chief Operating Officer and Founding Member at LivFin India, I led implementation of digital loan systems enabling ₹8,500 Cr+ of supply chain finance disbursements and spearheaded co-lending and fintech partnerships. I design risk and control frameworks aligned with NBFC and RBI standards, improving operational accuracy and audit readiness.
Previously, I led operations and technology transformations across X10 Financial Services, Intec Capital and other lending organizations, implementing LMS customizations, automation frameworks, and vendor integrations that reduced TAT and strengthened governance. I have managed large multi-location teams, regulatory due diligence, and high-value contract negotiations to maximize profitability while mitigating risk.
I champion process re-engineering, data governance, and technology-enabled reporting and reconciliation. I deliver measurable operational efficiency, compliance, and customer experience improvements, and I bring a practical, results-driven approach to scaling lending products and recovery strategies.
Experience
Work history, roles, and key accomplishments
Chief Operating Officer
LivFin India Pvt. Ltd.
Jan 2017 - Present (9 years 5 months)
Built and implemented digital loan systems and co-lending marketplace, enabling ₹8,500 Cr+ of supply chain finance disbursements and improving operational accuracy through automation and reconciliations.
Vice President – Operations & Technology
X10 Financial Services Ltd.
Jan 2015 - Jan 2017 (2 years)
Led technology and operations transformation for digital lending workflows, improving loan disbursal TAT via automation and strengthening process controls and reporting accuracy.
Head – Operations & Technology
Intec Capital Ltd.
Jan 2010 - Jan 2015 (5 years)
Managed end-to-end operations and loan administration for national asset finance portfolios; implemented LMS, automation frameworks, and controls to ensure regulatory compliance and audit readiness.
Senior Business Analyst
V-Enable
Jan 2009 - Jan 2010 (1 year)
Analyzed and optimized lending workflows and system requirements to support loan operations and technology deployments.
Senior Business Analyst
Open Solutions
Jan 2008 - Jan 2009 (1 year)
Delivered system analysis and implementation support for financial software, contributing to loan operations and workflow integrations.
Operations - Structured Finance
Indiabulls Credit Services Ltd.
Jan 2006 - Jan 2008 (2 years)
Worked in structured finance and loan operations supporting credit administration and collections for diversified portfolios.
Loan Operations Associate
CitiFinancial Consumer Finance India Ltd.
Jan 2005 - Jan 2006 (1 year)
Executed loan operations tasks including disbursements, documentation, and customer servicing for consumer finance products.
Education
Degrees, certifications, and relevant coursework
Kurukshetra University
Master of Finance, Finance & Financial Management
2000 - 2002
Completed a master's program in Finance & Financial Management with focus on finance, operations, and technology in lending environments.
Kurukshetra University
1999 - 2000
Undertook undergraduate studies at Kurukshetra University prior to master's enrollment.
University of Delhi
Bachelor of Commerce, Financial Management
1995 - 1999
Completed a Bachelor of Commerce in Financial Management focusing on accounting and financial planning.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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