At TP, I lead Go-To-Market strategy and support enterprise customers as they activate OpenAI Ads and work toward key performance milestones.
At AutoCanada, I designed a unified campaign structure across corporate accounts and created ROAS models for Meta and Google Ads conversions. My work with cross-functional stakeholders on websites and creative assets contributed to a 35% increase in CTR and a 40% increase in goal conversions QoQ.
Before that, I managed a team of 14 specialists acquiring new business on Google Ads. My experience also includes Google Ads quality assurance and account strategy, customer service operations, and service coordination.
