At Teleperformance Portugal, I’m the technical escalation point for Google Ads Large Customer Sales support on the Google / Olympus account. I handle technical support for high-spend advertisers and second-line escalations involving Analytics, conversion tracking, optimization, and Google Tag Manager.
As a freelance Google Ads & Web Tracking Consultant, I audit and troubleshoot campaigns for Italian SME and ecommerce clients. I traced one Performance Max conversion collapse to a mis-linked brand-exclusion list and a separate Search and Performance Max conversion drop to a malformed tracking-template parameter after a site migration.
I’ve designed server-side tracking with Stape.io, including server-side GTM, a custom tracking subdomain, Global CDN, and Ad-Block Recovery. I’ve also configured GA4 key events for server-side Enhanced Conversions and checked offline-conversion data integrity through a domain migration.
For an event-staffing agency, I generated and managed Google Ads leads, supporting its transition from a sole proprietorship to an SRLS. I also built a Google Sheets and Apps Script pipeline to hash lead contact details for Google Ads Customer Match uploads.
