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Nina Brown

@ninabrown

Revenue-focused Chief Marketing Officer driving brand, demand, and growth through strategic, data-led marketing.

United States
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What I'm looking for

I seek senior marketing leadership roles where I can own revenue outcomes, modernize MarTech and AI adoption, and build cross-functional capability in growth-focused, collaborative organizations.

I am a technology-forward, revenue-accountable Head of Marketing with 20+ years of experience translating strategy into measurable growth across financial services, healthcare, SaaS, consumer brands, and agencies.

I have built and led high-performing teams and operating models that align brand, demand, and integrated go-to-market execution to drive pipeline, conversion, and long-term enterprise value, including P&L-driven agency models and enterprise brand programs.

My career highlights include growing revenue engines, introducing applied AI and MarTech modernization, scaling businesses from early-stage to enterprise, and delivering measurable outcomes such as $2M incremental revenue, scaling a client from $3M to $15M, and increasing enterprise value through strategic leadership.

Experience

Work history, roles, and key accomplishments

FA

Agency Director

FCB Africa

Jun 2018 - Feb 2019 (8 months)

Directed the rebrand and relaunch of Absa Group across nine country partners, strengthening brand consistency and contributing to a $51M increase in brand value while governing cross-market agency execution.

BL

Senior Marketing Manager

Barclays Africa Group Limited

Mar 2014 - Jun 2018 (4 years 3 months)

Led marketing and communications through Barclays' Africa sell-down, owning brand and go-to-market strategy across 12 markets and aligning marketing investment with commercial objectives to unlock cross-division revenue.

GD

Group Account Director

Gloo Digital

Jan 2012 - Apr 2013 (1 year 3 months)

Scaled digital, social, and data-driven marketing capabilities and led the continent's largest digital account at the time ($1.5M) for First National Bank, establishing measurement and operations for performance-led marketing.

DS

Senior Account Director

34 Degrees South

Oct 2011 - Jan 2012 (3 months)

Held joint general management accountability for the Johannesburg office and led sales-driven marketing across nine FoodCorp consumer brands, improving activation and demand-led execution.

GL

Account Director

Grey London

Mar 2010 - Sep 2011 (1 year 6 months)

Directed multi-market brand and go-to-market execution for CPG clients including P&G and GSK, leading a major omnichannel relaunch and partnering on digital platform development.

TB

Account Director

TBWA\WorldHealth

Apr 2007 - Feb 2010 (2 years 10 months)

Coordinated integrated healthcare marketing for Pfizer cardiovascular brands, supporting Lipitor's patent-to-generic transition and developing a digital platform for healthcare professionals.

PH

Senior Account Executive

Publicis Healthcare

Jan 2004 - Mar 2007 (3 years 2 months)

Progressed from Office Administrator to Senior Account Executive supporting global pharmaceutical clients, building foundation in regulated healthcare marketing and operational discipline.

Education

Degrees, certifications, and relevant coursework

University of Cape Town logoUT

University of Cape Town

Bachelor of Arts, Arts

1998 - 2003

Activities and societies: Leadership, Management, Mentorship and Coaching; programs including YSC and Lumina

Completed a Bachelor of Arts degree with focus on leadership, management, mentorship, and coaching between 1998 and 2003.

Tech stack

Software and tools used professionally

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Nina Brown - Fractional Chief Marketing Officer - Show Worx Media | Himalayas