Better opportunity with global client exposure.
nidhi tewari
@nidhitewari
I execute integrated 360° marketing campaigns that connect consumer insights, brand strategy, and measurable performance.
What I'm looking for
At Ogilvy and Mather, I execute end-to-end 360° campaigns for MTR, Titan Nebula, Titan Corporate, and Garden Vareli, managing budgets up to ₹2 Cr and improving turnaround efficiency by about 20% through workflow optimization.
I've also delivered integrated campaigns at DDB Mudra Group and Tempest Advertising across FMCG, lifestyle, luxury, e-commerce, retail, OOH, digital, production, and activation. I bring consumer insights, performance analysis, stakeholder management, and client coordination to work for brands including TTK Prestige, Double A, Adarsh Group, The Leela Palace Bengaluru, and NSRCEL.
Experience
Work history, roles, and key accomplishments
Executed end-to-end 360° integrated marketing campaigns across ATL, BTL, digital, retail and production ecosystems for brands including MTR, Titan Nebula, Titan Corporate and Garden Vareli. Managed campaign budgets of up to ₹2 Cr while tracking performance, ROI, timelines and cost efficiencies.
Brand Solutions Executive
DDB Mudra Group
Jan 2025 - Dec 2025 (11 months)
Executed integrated marketing campaigns across ATL, BTL, digital, retail, OOH, production and activation channels to drive awareness and engagement. Worked with research teams to derive consumer insights and translate findings into data-backed marketing recommendations for campaign optimization.
Social Media Specialist
Tempest Advertising
Jul 2023 - Dec 2024 (1 year 5 months)
Planned and executed integrated digital marketing campaigns across multiple platforms to improve engagement and brand visibility. Monitored campaign performance and optimized communication strategies using audience and platform insights.
Content Marketing Executive
Early Experience
Mar 2022 - Aug 2022 (5 months)
Worked across performance marketing, SEO, content strategy, analytics, and B2B/B2C campaign execution with brands including Volunteer Yatra and HomeTriangle.
Education
Degrees, certifications, and relevant coursework
University of Lucknow
Master of Arts, Sociology
2020 - 2022
Completed a Master of Arts degree in Sociology.
University of Lucknow
Bachelor of Arts, English, History, Sociology
2017 - 2020
Pursued a Bachelor of Arts degree with a focus on English, History, and Sociology.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
canva.link/lqa7um5my72m9bsSalary expectations
Social media
Job categories
Skills
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