At NetAlly, I managed national distributors and a long-tail book of 1,600 resellers for network test and cybersecurity tools sold through two-tier distribution. I finished at 166% of my annual quota, supporting launches of the LinkRunner AT 1500 and LinkRunner 100G.
I used POS analysis to spot a revenue decline at a national distributor and launched a utilities and rail sales push. I also built POS reporting and designed a self-service channel hub for smaller resellers.
At Tessco Technologies, I managed a $53M supplier portfolio and grew annual revenue by $20M. I led new product introductions that drove 125% portfolio growth, and cut product launch effort by 40% through a cross-functional process project.
