At the National Basketball Association (NBA), I developed 30+ B2B client briefs, pitch decks, and enterprise proposal materials to support sales pipelines and prospect qualification. I also migrated 200+ target accounts into Microsoft Dynamics CRM to improve data accuracy.
As a Student Marketing Consultant for the National Football League (NFL), I led a 10-person consulting team analyzing market research and audience insights. I analyzed 2,000+ user responses and conducted 50+ discovery interviews to inform outreach strategies for digital streaming and app platforms.

