Open to opportunities

Naveen Kumar

@naveenkumar25

Growth marketing and demand generation specialist building ABM and outbound systems that scale B2B pipeline for SaaS and AI.

India

Message

What I'm looking for

I’m looking for a growth marketing role where I can own ABM and outbound orchestration end-to-end, partner with Sales/RevOps, and use intent data + AI to improve routing, conversions, and predictable pipeline.

I’m a demand generation and growth marketing professional with 4+ years building and scaling ABM, outbound, and funnel programs for B2B SaaS and AI products. I focus on precision targeting, intent-led segmentation, and campaign orchestration that turns research into pipeline.

In my work across HubSpot and best-in-class data and automation platforms, I scaled an ICP-matched contact database 6x (40K → 250K+), lifted MQL-to-SQL conversion 22%, and drove 40% top-of-funnel pipeline growth. I’ve also seen meaningful downstream engagement impact, including a 35% lift in deal engagement through ABM precision targeting.

At TraineryHCM (current), I build ICP-matched contact databases with Clay, ZoomInfo, and Apollo to fuel outbound volume and quality, and I’ve built HubSpot workflows to automate lead routing, nurture triggers, and reporting. I execute email and LinkedIn outreach across warm and cold segments while maintaining CRM hygiene to protect Sales handoff quality.

Previously at Pando, I partnered with Demand Gen and BD on ABM programs using Bombora intent data and Sprouts.ai, managed CRM targeting and audience segmentation, and ran end-to-end email and LinkedIn sequences with A/B testing, deliverability focus, and analytics. I also bring applied AI fluency (Claude, ChatGPT, Perplexity) to improve research, copy, and workflow automation.

Experience

Work history, roles, and key accomplishments

Current

Marketing Support Specialist

Current

TraineryHCM

Nov 2025 - Present (6 months)

Built ICP-matched contact databases for an HR-tech SaaS platform using Clay, ZoomInfo, and Apollo to fuel outbound volume and quality. Created HubSpot workflows and integrations to automate lead routing, nurture triggers, and reporting, reducing manual handoffs across the funnel.

Clay ZoomInfo Apollo Lead Routing Lead Nurturing

Growth Marketing Executive

Autocash.ai

Jul 2025 - Oct 2025 (3 months)

Designed ICP target lists for a B2B fintech SaaS product using Clay, ZoomInfo, and Apollo to power outbound and event pipeline. Enriched webinar audiences, ran targeted micro-campaigns, and executed inbound qualification outreach to deliver clean MQL handoffs to Sales.

Clay ZoomInfo Apollo Webinar Audience Enrichment Micro Campaigns Outbound Sequencing

Marketing Analyst

Pando

Nov 2022 - Jun 2025 (2 years 7 months)

Scaled an ICP-matched contact base 6x (40K to 250K+) across Clay, ZoomInfo, and Apollo to support enterprise outbound and inbound motion for 12–15 SDRs. Partnered on ABM programs using Bombora intent data and Sprouts.ai, delivering 35% lift in deal engagement, 22% improvement in MQL-to-SQL conversion, and 40% top-of-funnel pipeline growth.

ABM ABM Intent Data Clay ZoomInfo Apollo Bombora

Email Marketing Specialist

Mitsogo Inc. (Hexnode UEM)

Dec 2021 - Nov 2022 (11 months)

Built and optimized email automation workflows with segmentation and A/B testing, lifting paid conversions 32% and onboarding engagement 26%. Designed nurture funnels with deliverability audits to improve marketing-funnel conversion 35% and executed cold outreach via LinkedIn Sales Navigator, ZoomInfo, and Apollo.io to book qualified B2B meetings.

Email Automation Segmentation A B Testing Deliverability HubSpot LinkedIn Sales Navigator ZoomInfo Apollo.Io