Nakita Rowell-Stevens

Develop trial onboarding emails and enrollment messaging, with clear daily actions to support member engagement and trial-to-membership conversion. Coordinate marketing priorities and deliverables in Asana and implement Slack for ongoing team communication and collaboration.

Improved brand consistency by defining client voice, developing tailored messaging, and managing content from strategy through publication. Contributed to 20% client growth through integrated blogs, social media, email, and website content aligned with audience and lead-generation goals.

Managed a solutions consulting pipeline valued around $800K.

Reduced new-hire ramp-up time by 25% by developing sales enablement content and onboarding materials. Expanded Southeast market presence by executing marketing campaigns and aligning sales, marketing, and operations activities.

Delivered 50+ writing projects from concept to completion by managing scope, editorial development, deadlines, and client communication.

Increased readership by up to 30% through SEO-focused articles and branded content designed to improve search visibility.

Managed brand campaigns valued up to $500K by coordinating strategy and creative teams, campaign briefs, deliverables, and KPI tracking.

Master of Education in Education Management from Strayer University.

Bachelor of Arts in Journalism and Mass Communications from the University of North Carolina at Chapel Hill.