At ROI Mantra, I manage hands-on Google Ads and Meta Ads execution and optimisation across e-commerce, D2C, mobile app, healthcare and education accounts. I analyse acquisition performance and validate conversion tracking across ad platforms, GA4 and Google Tag Manager to inform campaign and budget decisions.

mohit dobhal
@mohitdobhal
Senior Paid Media Manager at ROI Mantra, managing Google and Meta campaigns and improving ROAS through ongoing optimisation.
Experience
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Performance Marketing Manager
ROI Mantra
Dec 2015 - Present (10 years 10 months)
Owns hands-on execution and optimisation across Google Ads and Meta Ads for e-commerce, D2C, mobile app, healthcare and education accounts. Manages campaign setup, targeting, bidding, budgets, remarketing, and performance analysis, including high-spend Meta accounts with monthly budgets of ₹2.5 Cr+.
Paid Media Executive
Wildnet Technologies
Feb 2013 - Nov 2015 (2 years 9 months)
Managed paid advertising campaigns including setup, keyword research, optimisation and reporting. Worked across e-commerce and lead-generation campaigns, monitoring results and making changes against acquisition goals.
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