Mladen Bajic
@mladenbajic1
Senior engineering leader building privacy-first ad tech and high-performing, outcome-driven teams.
What I'm looking for
I am a senior engineering leader with 20+ years of experience building and scaling engineering organizations, product platforms, and privacy-preserving ad technologies. I have led large cross-functional teams to deliver revenue-driving advertising products, modernized legacy systems into cloud-native architectures, and executed strategic acquisitions to expand capabilities.
My approach emphasizes outcomes over output, strong collaboration across product, design, legal and privacy, and rapid feedback loops that foster craftsmanship. I take pride in growing teams from startup size to enterprise scale, driving multi-billion dollar ad products, and delivering measurable operational and cost improvements.
Experience
Work history, roles, and key accomplishments
Built and now lead Mozilla's Ads organization of 20+ engineers, driving over 10% of company revenue and delivering privacy-preserving ad technologies including DAP, ML and AI; led acquisition of privacy startup Anonym.
Sr Manager, Software Engineering
Feb 2019 - Jan 2023 (3 years 11 months)
Led teams that built consumer and advertiser-facing products contributing to over $4B annual ad revenue, overhauled video strategy, and scaled engineering org from 7 to 60+ engineers across mobile, frontend, and backend.
Director, Software Engineering
Pivotal Labs
Dec 2017 - Feb 2019 (1 year 2 months)
Drove HQ through growth toward IPO, coached management, transformed clients to product-oriented agile teams, reduced build times from hours to minutes and cut app latency by over 50%, and migrated a Rails monolith to Go microservices saving ~$300K/month.
Manager, Software Engineering
Pivotal Labs
Aug 2016 - Dec 2017 (1 year 4 months)
Led a 12-person team building Java Spring backend microservices for a P2P payments network processing 100M+ transactions and $25B+ per quarter; enabled clients on TDD, CI/CD and product-centric delivery.
Principal Software Engineer
Pivotal Labs
Oct 2013 - Aug 2016 (2 years 10 months)
Led mobile engineering and delivery of Mercedes Me connected car platform to production in 5 months and built curated video streaming and shopping apps for major clients, achieving rapid go-to-market and business impact.
Senior Software Engineer
FutureNow Mobile LLC
Jun 2010 - Oct 2013 (3 years 4 months)
Lead engineer building native iOS applications in Objective-C, collaborated on product roadmaps with stakeholders and designers, and authored company coding standards to improve development quality.
Senior Software Engineer
SafeApp Software LLC
Mar 2006 - Oct 2013 (7 years 7 months)
Led full-stack development of Windows desktop and ASP back-end applications, designed a licensing/activation system to reduce piracy and a cross-promotion component that boosted product adoption and sales.
Education
Degrees, certifications, and relevant coursework
Metropolitan University
Bachelor of Science, Computer Software Engineering
2009 - 2012
Completed a Bachelor of Science in Computer Software Engineering from 2009 to 2012 focusing on software engineering principles and practical development skills.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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