Milca Peguero

Lidero Avanzia Consulting, firma especializada en implementación, onboarding y entrenamiento de HubSpot para empresas B2B que necesitan ordenar sus procesos de marketing, ventas y servicio.

Acompañamos a los equipos a convertir HubSpot en una herramienta útil para su operación diaria, con procesos claros, datos organizados, automatizaciones funcionales y mayor adopción interna.

También diseño e

💡 Coordiné e implementé 6 ediciones del Programa de Marketing Digital para Mipymes, impulsando la digitalización y el fortalecimiento comercial de pequeñas y medianas empresas.
🤝 Asesoré y mentoreé a más de 240 empresarios y emprendedores (30 a 50 por grupo), guiando la creación e implementación de estrategias digitales efectivas.
📈 Brindé guía, mentoría, asesoría y seguimiento personalizado para

💡 Provided guidance, mentoring, consulting, and follow-up in the creation of tailored digital marketing strategies for each participating business.
🗂 Ensured every company completed the program with an actionable digital marketing strategy.
📚 Delivered key training modules: Introduction to Digital Marketing, Digital Strategy, Inbound Marketing, Buyer Persona & Customer Journey, Email Marketing, an

📅 Coordiné 4 ediciones del diplomado, alcanzando a más de 80 participantes.
📚 Impartí 5 módulos: Introducción al Marketing Digital, Estrategia Digital, Buyer Persona y Customer Journey, Email Marketing y Generación de Leads, e Inbound Marketing.
📈 Logré que los participantes mejoraran su presencia digital entre un 30% y 40% e incrementaran sus resultados en un 20%.

📅 Coordinated 4 editions of the diploma program, reaching over 80 participants.
📚 Delivered 5 modules: Introduction to Digital Marketing, Digital Strategy, Buyer Persona & Customer Journey, Email Marketing & Lead Generation, and Inbound Marketing.
📈 Achieved a 30–40% improvement in participants’ digital presence and a 20% increase in their results.

Digital Marketing for Real Estate Module

📚 Impartí el módulo de Marketing Digital para Bienes Raíces en 17 grupos, alcanzando a más de 425 profesionales inmobiliarios.
💡 Enseñé estrategias digitales para captar y fidelizar clientes mediante redes sociales, publicidad y email marketing.
🚀 Fortalecí la presencia digital y las oportunidades comerciales de los proyectos inmobiliarios de los participantes.

💡 Mentorship in ideation workshops for entrepreneurs and innovative projects.
🏦 Challenge Popular – Banco Popular Dominicano.
🤝 Innovation Lab – Alianza ONG.
📱 InnovApp – Vice Presidency of the Dominican Republic.

Facilitator for the following modules:

✅ Introduction to Digital Marketing
✅ Organizing Content Creation from a Strategic Perspective
✅ Social Media Management
✅ Digital Advertising on Social Media

Also, occasionally ✅ Email Marketing

🌟 Asesoré a más de 20 empresas y marcas en estrategias digitales personalizadas para sectores como bienes raíces, moda y belleza.
⚙️ Ejecuté 6 implementaciones de HubSpot CRM, configurando pipelines de ventas, automatizaciones y segmentaciones avanzadas.
📈 Logré más de 200 leads mensuales para clientes, incrementos en la base de seguidores y posicionamiento en primeras posiciones de buscadores.
🛒

🌐 Designed and executed comprehensive digital marketing strategies, achieving a 300% increase in lead generation.
💻 Managed and optimized the HubSpot web platform, improving lead capture and conversion rates.
🤝 Coordinated the implementation team and planned tactics to boost engagement and attract qualified prospects.
📊 Monitored key metrics and made strategic adjustments to maximize campaign perf

This training focused on providing participants with the skills and knowledge needed to create effective content for social media and strategically use Facebook and Instagram advertising specifically for the real estate sector, offering recommendations for effective audience targeting."

It has been conducted in:

✅ Santo Domingo
✅ Santiago
✅ Punta Cana
✅ Cap Cana

Conferencia para MR HOME organizada por Supercasas, con la colaboración de Quifer Consultores.

Presentation on the Topic: Customer-Centric Marketing for Real Estate

In this conference, we discuss the pillars of customer-centric marketing and how they can positively impact real estate practices.

📅 Coordinated and delivered 10 editions of the program, training over 250 business owners and entrepreneurs.
🛒 Provided training on eCommerce and online sales with 20–30 participants per group.
📈 Offered guidance, mentorship, consulting, and follow-up to help each business develop an applicable digital marketing strategy.
🚀 Over 20 businesses successfully launched their online stores.

Structure and writing of a digital marketing guide for entrepreneurs. https://www.impulsapopular.com/guias-emprende/marketing-digital-para-emprendedores/

The publication was made to introduce Mipymes entrepreneurs in the world of social networks, through eight steps.

💡 Led the digital strategy for Pyhex Work and 4 client brands, achieving a 40% increase in digital reach and 30% more leads.
📢 Coordinated the coverage of Pyhex Work’s launch, reaching a wide audience and becoming a Trending Topic.
📈 Designed and executed 15+ multichannel campaigns that increased conversion rates by 25%.
🤝 Managed a team of 5 members, achieving 100% of established KPIs.

📈 Developed content strategies that increased qualified leads by 35%
📢 Boosted engagement by 40% and organic web traffic by 25%
⚙️ Managed the full HubSpot suite with automations, segmentations, and reporting
🚀 Led campaigns that achieved significant improvements in SEO and conversion

Diploma in Marketing and Digital Communication taught at TEP-PUCMM in alliance with Adventures Digital Agency.

Inbound Marketing Conference

Diploma in Marketing and Digital Communication taught at TEP-PUCMM in alliance with Adventures Digital Agency.

Specialized Course Marketing and Digital Communication TEP-PUCMM Santiago | Adventures Digital Agency

📊 Designed digital strategies for brands, achieving +35% reach and +25% engagement
🤝 Coordinated Community Managers to ensure proper campaign execution across an average of 3 social media platforms per brand
📢 Implemented activations and dynamics that increased interaction by over 20%

📈 Managed social media strategy for 11 brands during my tenure, overseeing an average of 3 platforms per brand
📅 Published daily content for assigned brands, ensuring alignment with strategy and high-quality standards for each piece
🚀 Achieved follower growth of up to 30% and maintained engagement rates above 40% across various accounts

Coordination of the entire process, protocol, and trajectory of the campaign. Administration and management of the general database and CRM. Administration of the Email Marketing platform. Supervised, manage, and coordinated all data, information, and communication with the New Knights community in the digital environment. Ideation and implementation of specific actions for the best functioning of

Management and administration of the blog http://elnuevomarketing.net. Generation and publication of content. Creation of social profiles and collaboration in the creation and management of the community. Administration of Email Marketing and social platforms such as Facebook, Twitter, SlideShare, Youtube, etc. Design of graphics and resources for publications.

Jul 2016 · Expired Sep 2017

Apr 2016 · Expired Jun 2018

May 2018 · Expired Jun 2020

Oct 2020 · Expired Oct 2021

Aug 2021 · Expired Sep 2023

Jun 2022 · Expired Jun 2024

Aug 2021 · Expired Oct 2025

Aug 2021 · Expired Sep 2025

Aug 2021 · Expired Sep 2025

Aug 2021 · Expired Sep 2025

Oct 2023 · Expired Nov 2025

Oct 2024 · Expires Nov 2026

Nov 2024 · Expired Dec 2025

Oct 2024 · Expired Nov 2025

Nov 2024 · Expired Dec 2025