Michelle Woods
@michellewoods
Dedicated sales leader with a focus on client satisfaction.
United StatesWhat I'm looking for
I am a dedicated and results-oriented Sales and Marketing Director with a proven track record in various sectors, including non-profit fundraising and senior care services. My passion lies in being a true resource for clients and families, ensuring that I offer help from every possible angle. I have a deep understanding of the full sales cycle and processes, which allows me to maintain a strong focus on client satisfaction.
Throughout my career, I have successfully driven revenue and occupancy rates in senior living communities, increasing occupancy from 37% to 72% during my tenure at The Madeline of Decatur. My experience includes managing sales teams, conducting home assessments, and collaborating with medical professionals to create effective marketing strategies. I pride myself on my ability to build and maintain relationships with referral partners, ensuring a steady flow of leads and client satisfaction.
As a team leader, I have overseen multiple locations and events, generating significant revenue through strategic sales initiatives and exceptional customer service. My commitment to excellence has been recognized by industry associations, and I continuously strive to exceed expectations in every role I undertake.
Experience
Work history, roles, and key accomplishments
Client Care Director
Synergy Home Care
Apr 2024 - Present (1 year 2 months)
Drove new clients into the care system and conducted weekly face-to-face referral partner visits to expand the client database. Created and implemented two marketing events per month, maintaining all referral relationships and following up on leads.
Sales Director
The Madeline of Decatur
Jun 2021 - Apr 2024 (2 years 10 months)
Drove expected revenue and sales goals through prospect contacts, appointments, and community tours. Increased community occupancy from 37% to 72% during tenure by responding to inbound leads and completing the sales cycle.
Sales Director
The Regency House
Apr 2020 - Jun 2021 (1 year 2 months)
Responsible for all community revenue through tours, sales processes, and relationship-based selling of senior community services. Built and maintained consistent relationships with local medical professionals and implemented promotional sales specials.
Regional Sales & Event Manager
MAC Acquisitions
Oct 2019 - Mar 2021 (1 year 5 months)
Oversaw and managed 8 Southeast restaurant and event space locations for private and corporate events, driving sales generation and contract oversight. Executed events with operations teams from start to finish, ensuring client satisfaction and maximizing catering budgets.
Private Events Director
City Winery Atlanta
Mar 2018 - Sep 2019 (1 year 6 months)
Produced memorable and premium functions, including weddings and corporate events, leading the events team through execution. Developed partnerships and alliances with surrounding event spaces to nurture a referral program and managed all leads and bookings through CRM.
Education
Degrees, certifications, and relevant coursework
GUGeorgia Southern University
Bachelor of Arts, English
Studied English at Georgia Southern University. Gained a comprehensive understanding of literature, writing, and critical analysis.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
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