Meredith Hightower

Owned a Shopify-focused agency/referral partner portfolio, managing ~50 partners and driving $1M+ annually in partner-influenced pipeline through co-sell opportunities and partner-assisted product demos. Increased partner referral volume 30% YoY and expanded active partner engagement 40% YoY by leading QBRs, joint growth plans, and joint marketing (webinars, case studies, events).

Owned marketplace partnership strategy across AWS, Salesforce, and Snowflake to expand indirect pipeline. Designed a structured partner program and co-marketing initiatives (including joint events at Adobe Summit) and enabled partners to position Claravine within RevOps and enterprise data ecosystems.

Increased agency referrals 15% in the first 6 months through enablement initiatives and partner recruiting. Drove partner-sourced pipeline via co-selling and joint marketing (webinars, case studies, co-branded campaigns) across Shopify, BigCommerce, Salesforce Commerce Cloud, and Magento ecosystems.

Cultivated and expanded the Bold partner ecosystem by building strategic relationships with agencies and technology partners to drive revenue growth. Delivered partner enablement with training and joint go-to-market playbooks and supported co-marketing through webinars and case studies while advocating partner feedback to influence product and market alignment.

Recruited and enabled agencies across the Shopify, BigCommerce, Salesforce Commerce Cloud, and Magento ecosystems to build partner-sourced pipeline. Led joint marketing efforts (webinars, case studies, co-branded campaigns) and partnered with Product/Engineering to incorporate agency feedback into GTM strategy.

Managed indirect sales channel partners (agencies, SIs, and consultants) to generate new merchant acquisition pipeline and increase indirect deal flow. Co-sold with enterprise AEs on partner-introduced opportunities using technical demos and solution positioning, and coordinated across Sales, Onboarding, and Customer Success to improve partner launches and retention.

Achieved up to 120% quota attainment while generating joint opportunities with GSI partners (including Infosys) across 60+ shared accounts. Led executive-level presentations and deal strategy with partner stakeholders and built expansion forecasts and pipeline reporting dashboards.

Earned a B.S. from Texas State University in San Marcos, Texas.